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  2. About Seth Godin

    Seth Godin

    Seth Godin is the author of ten books that have been bestsellers around the world and changed the way people think about marketing, change and work. His books have been translated into more than 20 languages, and his ebooks are among the most popular ever published. He is responsible for many words in the marketer's vocabulary, including permission marketing, ideaviruses, purple cows, the dip and sneezers. His irrepressible speaking style and no-holds-barred blog have helped him create a large following around the world.

    His latest book LINCHPIN hit the top ten on Amazon the first day it was released. Click here to read some of the interviews Seth did about the book.

    Seth's book, Tribes, is a nationwide bestseller, appearing on the Amazon, New York Times, BusinessWeek and Wall Street Journal bestseller lists. It's about the most powerful form of marketing--leadership--and how anyone can now become a leader, creating movements that matter. The Miami Herald listed it among the best business books of 2008.

  1. Content Curation Marketing Today


  2. Seth Godin

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    1-15 of 18 // 1 2 »

    1. Mentioned In 18 Articles

    2. PR is undergoing a revolution

      Explore Thought Leadership (Nov 24 2011) Social Media

      PR is undergoing a revolution ...y to engage with their customers but they will lose ground to their competitors. When someone like Seth Godin says that content marketing is “all the marketing that is left” as PR practitioners we should sit u... (Read Full Article)

      Mentions:   Seth Godin   Blog

    3. 28 Brilliant Minds Discuss Business Publishing

      Explore Content Strategy Hub (Oct 6 2011)

      28 Brilliant Minds Discuss Business Publishing ...ess of creating subscribers. This isn’t a new idea – certainly. Guy Kawasaki says “enchantment” and Seth Godin calls them your “tribes” etc.. But as Joe Pulizzi and I describe in our book – content is becoming ... (Read Full Article)

      Mentions:   David Meerman Scott   Seth Godin   Ann Handley

    4. Is Content Curation Just Reinventing the Wheel?

      Explore Copy Clique (Sep 25 2011) Marketing , Social Media

      Is Content Curation Just Reinventing the Wheel? ...ring links via social media, aren’t you curating? One might also ask, aren’t these sites similar to Seth Godin’s popular Squidoo lenses? I certainly think so. Everything old is new again. But admittedly, the lo... (Read Full Article)

      Mentions:   Seth Godin   Content Curation   Curation

    5. Content Curation: The Big Boulder in the Digital River

      Explore Gerson Lehrman Group (Apr 26 2011)

      ...eaving Google and YouTube out of the equation. The problem has evolved from content deficit to what Seth Godin calls attention deficit: someone needs to aggregate all this content and point people to the good s... (Read Full Article)

      Mentions:   NBC   Seth Godin   Content Curation

    6. Why Curation Is Just as Important as Creation [OPINION]

      Explore mashable.com (Mar 21 2011)

      Why Curation Is Just as Important as Creation [OPINION] ...t in the new world of the link economy, curating and creating aren’t mutually exclusive. Exhibit A: Seth Godin. He is one of the web’s best-known marketing wizards. He’s a speaker, author, website owner and ent......ignore curation any longer. “We don’t have an information shortage; we have an attention shortage,” Godin said. “There’s always someone who’s going to supply you with information that ... (Read Full Article)

      Mentions:   Huffington Post   Steve Rosenbaum   New York Times

    7. Curation Just as Important as Creation?

      Explore alexschleber.amplify.com (Mar 19 2011)

      ...t in the new world of the link economy, curating and creating aren't mutually exclusive. Exhibit A: Seth Godin. He is one of the web's best- known marketing wizards. He's a speaker, author, website owner and ........ignore curation any longer. “We don’t have an information shortage; we have an attention shortage,” Godin said. “There’s always someone who’s going to supply you with information that ... (Read Full Article)

      Mentions:   Seth Godin   Curation

    8. Content curation – Guest Blog by David Meerman Scott | SiteProNews ...

      Explore sitepronews.com (Feb 26 2011) Search

      Content curation – Guest Blog by David Meerman Scott | SiteProNews ... ... in media from brand name sites, newspapers, magazines, etc. to individual voices.” Here are a few: Seth Godin curated the Say 100 business channel. You’ll recognize some familiar voices there. Jane Pratt curat... (Read Full Article)

      Mentions:   Asia   New York   Boston

    9. @PR2020 Curated Marketing Articles Aug. 21-26, 2010

      Explore Inbound Marketing Agency (Aug 28 2010) Marketing

      ...ation. We'll also look at disruption in the publishing industry in the wake of an announcement from Seth Godin. Lastly, we'll step inside the office where managers responsible for running successful businesses ...... aspect, Tim Ferriss examined just how much authors make in royalties on book sales, and found that Godin is likely poised to see greater ROI through self-publishing online. Whether or not an unknown autho... (Read Full Article)

      Mentions:   Seth Godin

    10. Socialsama » Create or Curate? One Marketer's Struggle

      Explore Socialsama (Aug 3 2010) Social Media

      Socialsama » Create or Curate? One Marketer's Struggle ...tent is a necessity, because no one can produce enough good content fast enough to stay on top. OK, Seth Godin excluded, no one really can. So, for most, it isn’t a question of “Should I curate?” but rather “Ho... (Read Full Article)

      Mentions:   Seth Godin   Blog

    11. The End Of The Age Of Content, Part 2 – by @Scottgould

      Explore scottgould.me (Aug 2 2010) Social Media

      The End Of The Age Of Content, Part 2 – by @Scottgould ...appening, we find new meaning. The great stuff is already out there. Why remake it, except for ego? Seth Godin posted an exceptional audio peice on “The New Dynamics Of Book Publishing” last month. I seriously ... (Read Full Article)

      Mentions:   Jeff Jarvis   Seth Godin   Curation

    12. Brands as Content Curators | CMO.com talks about information overload and @HiveFire

      Explore CMO.com (Jul 6 2010) Marketing , Newspapers

      Brands as Content Curators | CMO.com talks about information overload and @HiveFire ...nheim is doing a service to the person who’s in the museum and the artist who’s being displayed." --Seth Godin, The Curation Chronicles Traditionally, brands did not create content. They were quick to sponsor c... (Read Full Article)

      Mentions:   Rohit Bhargava   Rupert Murdoch   Digg

    13. Three Tips for Curating Your Audience - The Conversation - Harvard Business School

      Explore Business Management Ideas (Jun 11 2010) Marketing

      Three Tips for Curating Your Audience - The Conversation - Harvard Business School ...ed to me that all great authors and companies curate their audiences. For example, marketing writer Seth Godin, whose work I greatly admire, curates his audience. His very functional web site has daily blog pos... (Read Full Article)

      Mentions:   Seth Godin   Curation   Blog

    14. Terry Heaton's PoMo Blog | Continuous News is the future of news and process. The edge of news innovation.

      Explore Terry Heaton’s PoMo Blog (May 13 2010) Newspapers , Social Media

      Terry Heaton's PoMo Blog | Continuous News is the future of news and process. The edge of news innovation. ...that this is elitist, contrary to evidence, and contrary to the established trends of the Live Web (Seth Godin, Google, Wikipedia-Semantic Web) and social media. The creation of an online finished record, there... (Read Full Article)

      Mentions:   News   Seth Godin   Blog

    15. The Art of #Curation: An Interview with Maria Popova from #BrainPickings | NeboBlog

      Explore Web Design Company (Apr 21 2010)

      The Art of #Curation: An Interview with Maria Popova from #BrainPickings | NeboBlog ...as TED’s Chris Anderson and actor Alyssa Milano) or excellent bloggers (like Clay Shirky and, okay, Seth Godin) but these are, in my experience, exceptions. Just because someone is a professional speaker or pub... (Read Full Article)

      Mentions:   Huffington Post   Amazon   New York

    16. Wanted: Perfect Story Gunslinger To Target Best Practice Seo ...

      Explore M. Anthony Librizzi Presents... (Apr 20 2010) Marketing , Search , Social Media

      ...this original content to differentiate their business model from their competitors. To be specific, Seth Godin of Yoyodyne Entertainment argues that permission marketing, a crucial strategy within original cont... (Read Full Article)

      Mentions:   SEO   Seth Godin   Curation

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