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  2. About SEO

    Search engine optimization (SEO) is the process of improving the volume and quality of traffic to a web site from search engines via "natural" ("organic" or "algorithmic") search results for targeted keywords. Usually, the earlier a site is presented in the search results or the higher it "ranks", the more searchers will visit that site. SEO can also target different kinds of search, including image search, local search, and industry-specific vertical search engines.

    As a marketing strategy for increasing a site's relevance, SEO considers how search algorithms work and what people search for. SEO efforts may involve a site's coding, presentation, and structure, as well as fixing problems that could prevent search engine indexing programs from fully spidering a site. Other, more noticeable efforts may include adding unique content to a site, ensuring that content is easily indexed by search engine robots, and making the site more appealing to users. Another class of techniques, known as black hat SEO or spamdexing, use methods such as link farms and keyword stuffing that tend to harm search engine user experience. Search engines look for sites that employ these techniques and may remove them from their indexes.

    The initialism "SEO" can also refer to "search engine optimizers", a term adopted by an industry of consultants who carry out optimization projects on behalf of clients, and by employees who perform SEO services in-house. Search engine optimizers may offer SEO as a stand-alone service or as a part of a broader marketing campaign. Because effective SEO may require changes to the HTML source code of a site, SEO tactics may be incorporated into web site development and design. The term "search engine friendly" may be used to describe web site designs, menus, content management systems, URLs, and shopping carts that are easy to optimize.

  3. Quotes about SEO

    1. These findings support what we've been hearing anecdotally from our customers for months: content marketing is playing an increasingly important role in their marketing efforts and curators are the rockstars of the content marketing future ... Much like marketers who quickly adopted SEO jumped ahead of competitors a decade ago, those who embrace content curation now will be at a significant advantage in their market and become the idols of their industry. Fortunately, there are tools, like Curata, that enable it in less than 20 minutes a day.
      In Quotes from MarketWire
    2. B2B search engine marketers realise new content creation is a critical tactic in an effective SEO strategy.
      Derek Edmond in Content curation 'a critical tactic' for B2B
  1. Content Curation Marketing Today


  2. SEO

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    1. Mentioned In 85 Articles

    2. How to Kick Off 2012 as a Content Marketing Pro

      Explore Business 2 Community (Jan 25 2012)

      ... audience keeping them engaged and coming back for more. Leveraging social channels to improve your SEO It is no surprise that social media is going to continue growing in the new year.  What will be int... (Read Full Article)

      Comment Mentions:   SEO   HiveFire   Content Marketing

    3. What Makes A Great Curator Great How To Distinguish HighValue Curation From Generic Republishing

      Explore e1evation.com (Jan 24 2012)

      ...ration is “sold“, promoted and marketed as the latest and trendiest approach to content production, SEO visibility, reputation and traffic building. But is it really so? Is it really true that by aggrega... (Read Full Article)

      Comment Mentions:   Robin Good   SEO   Content Curation

    4. Is Content Curation Bad For Seo?

      Explore Internet Marketing Tools (Jan 22 2012)

      Is Content Curation Bad For Seo? ...ge Internet marketer, producing and offering original content to website visitors is the number one SEO tool for keeping readers coming back for more. This has been accomplished successfully with the hel... (Read Full Article)

      Comment Mentions:   RSS   SEO   Content Curation

    5. Google Fresh Makes Fresh Content—and Content Curation—Even More Important in SEO

      Explore Curata on Content Curation (Jan 13 2012)

      ...esh is designed to find. Content curation, under the new ‘fresh’ rules, is a way to turbo charge SEO potential for your content. You’re constantly providing fresh content. And Google loves fresh con... (Read Full Article)

      Comment Mentions:   SEO

    6. 8 Reasons You'll Get Buried Alive Without Quality Content

      Explore Internet Marketing Blog (Jan 2 2012)

      8 Reasons You'll Get Buried Alive Without Quality Content ... 7. Google May Be 'Stealing' Your Content In a guest post in the Harvard Business Review, HubSpot's SEO Manager Brian Whalley talked about how Google will change web marketing in 2012. He writes, "Early ... (Read Full Article)

      Comment Mentions:   SEO   URL   inbound marketing

    7. Content Made Easy

      Explore agenda magazine (Dec 10 2011)

      Content Made Easy ... one. That’s where curated content comes in. This new hybrid model of design, copy writing, and SEO offers an out-of-the-box solution to the growing design and content needs of any company, withou... (Read Full Article)

      Comment Mentions:   Asia   China   Australia

    8. What is Content Curation?

      Explore EcontentMag.com (Nov 30 2011)

      ...t stack up. For most companies, content curation is being used to drive Search Engine Optimization (SEO). A company that links multiple pieces of content about a specific subject increases its exposure w... (Read Full Article)

      Comment Mentions:   SEO   Digg   Content Curation

    9. 7 Common B2B Content Curation Myths & The Bulletproof Answers To Answer Them!

      Explore newdesignblog.com (Nov 30 2011)

      7 Common B2B Content Curation Myths & The Bulletproof Answers To Answer Them! ...o their overall marketing strategy. If done right, content curation can create massive branding and SEO rewards for your business. This article will address the 7 most common B2B content curation myths a... (Read Full Article)

      Comment Mentions:   SEO   MarketingSherpa   Content Curation

    10. Winning The SEO Battle Through Content Curation

      Explore Seo Strategy Blog (Nov 14 2011)

      Winning The SEO Battle Through Content Curation ..., relevant content are the ones that come out on top. Sounds like an easy formula, but maintaining SEO performance is often easier said than done. As any marketer will tell you, continuously creating, ... (Read Full Article)

      Comment Mentions:   SEO   Pawan Deshpande   HiveFire

    11. What Makes A Great Curator Great? How To Distinguish High-Value Curation From Generic Republishing

      Explore Professional Online Publishing (Nov 3 2011)

      What Makes A Great Curator Great? How To Distinguish High-Value Curation From Generic Republishing ...ration is "sold", promoted and marketed as the latest and trendiest approach to content production, SEO visibility, reputation and traffic building. But is it really so? What Makes A Great Curator Great?... (Read Full Article)

      Comment Mentions:   Robin Good   SEO   Pawan Deshpande

    12. Winning The SEO Battle Through Content Curation

      Explore Forbes.com (Oct 31 2011)

      Winning The SEO Battle Through Content Curation ForbesWinning The SEO Battle Through Content CurationForbesThat is why many are turning to content curation tools that he... (Read Full Article)

      Comment Mentions:   SEO   Pawan Deshpande   HiveFire

    13. SEO Is Not Spam

      Explore Website Content Made Simple (Oct 31 2011)

      SEO Is Not Spam ...epresented in a search engine when a topic is searched for. An entire industry has developed around SEO content, to help businesses determine what items, such as key words, should be contained in a websi... (Read Full Article)

      Comment Mentions:   SEO

    14. Curata

      Explore demandgenreport.com (Oct 28 2011)

      ...marketers save time on content marketing while simultaneously increasing brand visibility, boosting SEO, nurturing leads and establishing thought leadership. Features/Functionality: Curata helps content ... (Read Full Article)

      Comment Mentions:   SEO   HiveFire   Curation Station

    15. Survey: ‘Content marketing’ beats PR and SEO in B2B world

      Explore PR Daily News (Oct 27 2011)

      Survey: ‘Content marketing’ beats PR and SEO in B2B world ...more than public relations and search engine optimization. Survey: ‘Content marketing’ beats PR and SEO in B2B world By Kevin Allen | Posted: October 24, 2011 Printer Friendly Version Email A Friend In ... (Read Full Article)

      Comment Mentions:   SEO   Pawan Deshpande   Content Marketing

    16. The Open And Shut Case For Content Curation

      Explore CMO.com (Oct 25 2011)

      ...ch brief chapter coaches marketers on a different benefit of content curation, including supporting SEO, generating and nurturing leads, and reducing costs. It also features real-world curators discussin... (Read Full Article)

      Comment Mentions:   SEO   Content Curation   Curation

    17. 1-15 of 85 // 1 2 3 4 5 6 »