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    The Open and Shut Case for Content CurationThe Open and Shut Case for Content Curation
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  2. About NBC

    The National Broadcasting Company (NBC) is an American television network headquartered in the GE Building in New York City's Rockefeller Center. It is sometimes referred to as the Peacock Network due to its stylized peacock logo.

    Formed in 1926 by RCA, control of NBC passed to GE in 1986 following GE's $6.4 billion purchase of RCA. Since this acquisition, the chief executive of NBC (now NBC Universal) was Bob Wright, until he retired, giving his job to Jeff Zucker.

    It was estimated in 2003 that NBC is viewable by just over 97 percent of all households, reaching 103,624,370 viewers in the United States. NBC has 10 owned-and-operated stations and nearly 200 affiliates in the United States and its possessions.

    The network is currently a part of the media company NBC Universal, a unit of General Electric (GE) and Vivendi.

  1. Content Curation Marketing Today


  2. NBC

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    1-11 of 11

    1. Mentioned In 11 Articles

    2. Branded Content Creation Resources You Should Read

      Explore Quirk Blog (May 2 2012)

      ...r the course of years. It’s rarer for a show to be built around a single brand, as is the case with NBC’s Escape Routes, which centers on the 2013 Ford Escape. The primetime network series, now nearing t... (Read Full Article)

      Mentions:   NBC   Content Marketing

    3. Mastering curation: Sam Decker, King of Curation

      Explore Revenue Journal (Sep 18 2011)

      Mastering curation: Sam Decker, King of Curation ...r old, but was recently the curation engine behind the Presidential Twitter town hall and tweets on NBC's The Voice. Before founding Mass Relevance, Sam was the founding CMO for Bazaarvoice, the leading ... (Read Full Article)

      Mentions:   ABC   Steve Rubel   NBC

    4. Curation Nation: The Rise of Content Entrepreneurs (Part 1)

      Explore Snapcat (Aug 20 2011)

      Curation Nation: The Rise of Content Entrepreneurs (Part 1) ...eing essential. “MTV fine-cut the network business in a sense, cable took what was a network, i.e., NBC, which would have kid’s programming,women’s programming, adult programming, late-night comedy all d... (Read Full Article)

      Mentions:   Rupert Murdoch   AOL   Boston

    5. Curation Nation: The Rise of Content Entrepreneurs (Part 1)

      Explore Future of Media (Aug 17 2011)

      Curation Nation: The Rise of Content Entrepreneurs (Part 1) ...ng essential. “MTV fine-cut the network business in a sense, cable took what was a network, i.e., NBC, which would have kid’s programming,women’s programming, adult programming, late-night comedy al... (Read Full Article)

      Mentions:   Rupert Murdoch   AOL   Boston

    6. Must-See TV for Content Marketers, SXSW Panel Video

      Explore Curata on Content Curation (May 24 2011) Marketing

      Must-See TV for Content Marketers, SXSW Panel Video No, we’re not talking about the latest Thursday night line-up on NBC or a new reality show challenging marketers to daring tasks. The TV we’re talking about is the tips... (Read Full Article)

      Mentions:   NBC   Pawan Deshpande   Joe Pulizzi

    7. Content Curation: The Big Boulder in the Digital River

      Explore Gerson Lehrman Group (Apr 26 2011)

      ...be sprang to prominence on the back of a sketch, Lazy Sunday, that was recorded from a broadcast of NBC's Saturday Night Live, setting the stage for the explosive growth ...and more » Big news in the ent... (Read Full Article)

      Mentions:   NBC   Seth Godin   Content Curation

    8. Chapter 1 Review of Curation Nation by Steven Rosenbaum

      Explore Tiffany Dow (Mar 6 2011)

      Chapter 1 Review of Curation Nation by Steven Rosenbaum ...e – now EVERYONE has a voice and can amplify speech. GATEKEEPING is gone! You don’t have to rely on NBC news to show you a brawl that broke out in city hall because Joe Smith was probably there with his ... (Read Full Article)

      Mentions:   ABC   NBC   Content Curation

    9. Content Is No Longer King Curation Is King

      Explore Business Insider (Dec 6 2010) Social Media

      Content Is No Longer King Curation Is King ... end of the funnel. Articles in the New York Times. Movies from Miramax. Thursday night comedy from NBC. Books published by Simon and Schuster. Creative folks wrote pitches, treatments, sample chapters, ... (Read Full Article)

      Mentions:   Huffington Post   Steve Rosenbaum   MTV UNfiltered

    10. The Golden Age of Content « Burst Media Company Blog

      Explore Burst Media Company Blog (Dec 5 2010)

      ... hope to find. In the Curation Nation, the genius will surface. And we’ll all forget why we watched NBC in the first place.” Actually, people probably forgot why they watched NBC a long time ago, hence the virtues of new media that they perceived and embraced at the very begin... (Read Full Article)

      Mentions:   NBC   Hollywood   Bob Garfield

    11. Content Is No Longer King: Curation Is King

      Explore magnify.net (Jun 18 2010) Social Media

      Content Is No Longer King: Curation Is King ... end of the funnel. Articles in the New York Times. Movies from Miramax. Thursday night comedy from NBC. Books published by Simon and Schuster. Creative folks wrote pitches, treatments, sample chapters, ... (Read Full Article)

      Mentions:   Huffington Post   New York Times   NBC

    12. Content Is No Longer King: Curation Is King - Business Insider

      Explore articles.businessinsider.com (Jun 15 2010) Social Media

      Content Is No Longer King: Curation Is King - Business Insider ... end of the funnel. Articles in the New York Times. Movies from Miramax. Thursday night comedy from NBC. Books published by Simon and Schuster. Creative folks wrote pitches, treatments, sample chapters, ... (Read Full Article)

      Mentions:   Huffington Post   Steve Rosenbaum   MTV UNfiltered

    13. 1-11 of 11