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The Open and Shut Case for Content Curation
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About Joe Pulizzi
“Joe Pulizzi is a master at building content marketing strategies and actionable plans. Just one day with our team and we have a content strategy with legs. Joe has been an incredible asset to me and AtTask.”
- Kevin Hayden, CMO, AtTaskJoe Pulizzi
- Writes the most popular content marketing blog in the world;
- Is co-author of Get Content Get Customers, called “the Handbook for Content Marketing” by McGraw-Hill;
- Speaks to large and small groups on marketing, publishing, social media, new journalism, personal branding and why he always wears orange.
- Is founder of Junta42, Z Squared Media and is thinking of launching a few others right now.
- Has been featured in most of the leading marketing publications and blogs in the world.
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Related Topics
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Quotes
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“ As more content floods throughout all aspects of the web (as well as print and online), we'll need more brands stepping up to make sense of what we really should be paying attention to. ”
In Content Curation For Branding
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Mentioned In 38 Articles
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Coca-Cola: Content Marketing Is The Future
Explore Website Content Made Simple (Jan 18 2012) Marketing , Social Media
A recent blog post by Joe Pulizzi over at the Content Marketing Institute reminds us all that content is the future of marketing, eve... (Read Full Article)
Comment Mentions: Joe Pulizzi Content Marketing Blog
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Forget Content Curation, Focus on Original Content in 2012
Explore Business 2 Community (Dec 21 2011) Marketing
Content Marketing By Joe Pulizzi, Published December 21, 2011 Be the first to comment on this article! Share: Tweet Share on Tumblr ...
(Read Full Article)
Comment Mentions: Rohit Bhargava Joe Pulizzi Content Curation
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Tips and Tools for Better Listening for Content Marketing
Explore contentmarketinginstitute.com (Nov 1 2011) Social Media
A recent post from Joe Pulizzi got me thinking about an important role within marketing teams that too many companies are overlook...
(Read Full Article)
Comment Mentions: Joe Pulizzi Content Marketing
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29 Brilliant Minds Share Uncommon Content Strategy Advice
Explore Content Strategy Hub (Oct 13 2011)
... producers, but don’t lose sight of what you’re trying to do in the name of sticking to a schedule. Joe Pulizzi Author, speaker and founder of Content Marketing Institute. Think like this – what if you were the ...
(Read Full Article)
Comment Mentions: David Meerman Scott Ann Handley Joe Pulizzi
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28 Brilliant Minds Discuss Business Publishing
Explore Content Strategy Hub (Oct 6 2011)
... a subset of marketing. Every customer needs marketing. They may or may not need content marketing. Joe Pulizzi Author, speaker and founder of Content Marketing Institute. Today, publishing is marketing and mark...
(Read Full Article)
Comment Mentions: David Meerman Scott Seth Godin Ann Handley
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Content Marketing World 2011 Takeaways
Explore Website Content Made Simple (Sep 12 2011) Marketing , Social Media
...ing. Check. That content marketing can turn businesses into storytelling factories. Check. That Joe Pulizzi is not afraid to wear orange sneakers. Check, most definitely. But mostly, what I learned at Conte...
(Read Full Article)
Comment Mentions: David Meerman Scott Joe Pulizzi Content Marketing
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10 Things I Learned at Content Marketing World
Explore Curata on Content Curation (Sep 9 2011) Marketing , Social Media
Content Marketing as defined by Brian Clark, founder of CopyBlogger.com = Giving away information with independent value in order to sell something related.
(Read Full Article)
Comment Mentions: David Meerman Scott HiveFire TopRank
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HiveFire CEO to Help Marketers Understand and Implement Content Curation at Content Marketing World
Explore MarketWatch (Aug 30 2011) Marketing
...dition to Deshpande, this year's agenda includes keynotes from the "godfather of content marketing" Joe Pulizzi and The New York Times' David Pogue, as well as insight from bestselling author David Meerman Scott... (Read Full Article)
Comment Mentions: Cambridge David Meerman Scott Pawan Deshpande
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Content Marketing Institute Launches Content Marketing Channel
Explore foliomag.com (Jul 6 2011)
...eting, but there isn’t one place to go to get 100 percent content marketing all the time,� says Joe Pulizzi, CMI’s executive director, in a prepared statement. Post Comment / Discuss This Story - Info/Rule...
(Read Full Article)
Comment Mentions: HiveFire Joe Pulizzi Content Marketing
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Content Curation – What's In It For You? | brassCycle
Explore brassCycle (Jun 27 2011) Marketing
...curation really is.) I am an avid content consumer of another leader in the content creation space, Joe Pulizzi of Junta 42. (www.junta42.com) – in both blog and book formats. (Read Full Article)
Comment Mentions: Joe Pulizzi Content Curation Content Marketing
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GetCurata.com
Explore Curata (May 25 2011) Marketing , Social Media
... HiveFire's Pawan Deshpande, Carrier Evolution's Gary Kim, TechCrunch's Lora Kolodny and Junta 42's Joe Pulizzi, has resulted in lively dialogues on blogs and social media about how marketers should - and should...
(Read Full Article)
Comment Mentions: Cambridge Pawan Deshpande HiveFire
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Want To Be The 'Go-To' Brand? Create and Curate Content
Explore m.cmo.com (May 25 2011) Marketing , Social Media
... Meerman Scott in The New Rules of Marketing & PR, Ann Handley and CC Chapman in Content Rules, and Joe Pulizzi and Newt Barrett in Get Content. Get Customers. To execute a content marketing strategy, you need t... (Read Full Article)
Comment Mentions: David Meerman Scott Novell HiveFire
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Must-See TV for Content Marketers, SXSW Panel Video
Explore Curata on Content Curation (May 24 2011) Marketing
...n Deshpande, Carrier Evolution’s Gary Kim (a Curata user), TechCrunch’s Lora Kolodny and Junta 42’s Joe Pulizzi, covered how companies should—and should not—operate in the changing landscape where content market...
(Read Full Article)
Comment Mentions: NBC Pawan Deshpande Joe Pulizzi
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Want To Be The 'Go-To' Brand? Create and Curate Content | CMO.com
Explore CMO.com (May 24 2011) Marketing , Social Media
... Meerman Scott in The New Rules of Marketing & PR, Ann Handley and CC Chapman in Content Rules, and Joe Pulizzi and Newt Barrett in Get Content. Get Customers. To execute a content marketing strategy, you need t...
(Read Full Article)
Comment Mentions: David Meerman Scott Novell HiveFire
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CW Bulletin Related Resources
Explore iabc.com (May 5 2011) Marketing
... careful filtering and analysis of content. ::Content Curation Grows Up, Original Content Still Key Joe Pulizzi Content curation techniques are now a key part of content marketing, but a recent study found that ... (Read Full Article)
Comment Mentions: Lee Odden Joe Pulizzi Content Curation
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