1. Content Curation Marketing Today


  2. Forrester Research

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    1. Mentioned In 11 Articles

    2. Technology Will Be Applied to Content Curation in 2012

      Explore Curata on Content Curation (Mar 6 2012) Marketing

      ... marketers and executives from 10 agencies that work with business-to-business clients, Jeff Ernst, Forrester Research analyst concludes that marketing automation and analytics and content marketing will be big trends ... (Read Full Article)

      Mentions:   Forrester Research   Content Curation   Content Marketing

    3. 10 Startup Trends That Will Be Huge In 2012

      Explore Business Insider (Dec 19 2011)

      ...hin the shared content. Decision Profile: Get Out of Town With Wanderfly A late 2010 study by Forrester Research vice president and principal analyst Sucharita Mulpuru found that 62 percent of online retail shopp......ay they can be developed for $50,000 in two months, according to research done earlier this year by Forrester--as well as the success of customization retailers like CafePress and Zazzle, whose maturation and ... (Read Full Article)

      Mentions:   ABC   Steve Jobs   New York

    4. The Coming Age of Curation

      Explore CRM Buyer (Jul 20 2011)

      The Coming Age of Curation ...Object.'" Karen Quintos, CMO of Dell, speaking in New York City presented the results of a study by Forrester Research that it commissioned titled, "Listening and Engaging in the Digital Marketing Age." According to th... (Read Full Article)

      Mentions:   CRM   Forrester Research   Curation

    5. Does content curation have a place at the thought leadership table?

      Explore Thought Leadership (Jul 11 2011) Marketing

      ...efire. Jessie sent this in response to another definition I shared on this blog from Jeff Ernst at Forrester. This is what Jessie had to say: Thanks for sharing! We’ve got one we like to use as well from a co... (Read Full Article)

      Mentions:   Forrester Research   HiveFire   Content Curation

    6. Another great definition of thought leadership

      Explore Thought Leadership (Jul 8 2011)

      ...eld. Here is one of the better definitions I have seen. It comes from Jeff Ernst. Jeff is with Forrester. He serves CMO & Marketing Leadership Professionals. He is an expert across all things marketing w... (Read Full Article)

      Mentions:   Forrester Research   Thought Leadership

    7. Digital Marketing’s Midyear Reality Check | CMO.com

      Explore CMO.com (Jun 15 2011)

      ...n-based services] is an area most major tech companies are investing heavily in.” Elizabeth Shaw, a Forrester analyst, told CMO.com that she also sees augmented reality slowly becoming part of the mobile equat... (Read Full Article)

      Mentions:   China   Forrester Research   Japan

    8. The Curation Economy and The 3C's of Information Commerce

      Explore Brian Solis (Apr 26 2011) Social Media

      The Curation Economy and The 3C's of Information Commerce ... web out there and everyday people consuming social content dramatically outnumber the digerati. Forrester Research tracked how people adopt and use social technologies through its Technographics research. In 2010, Forrester observed that almost 70% of people using social media simply consumed content. They did not comment... (Read Full Article)

      Mentions:   Steve Rosenbaum   Forrester Research   Curation

    9. This Week in Social Media

      Explore Apple (Dec 24 2010) Search , Social Media

      This Week in Social Media ...ed a Future Shake to Wash it Down? Guests: Jon Olinto, Co-Owner, b.good and Doug Williams, Analyst, Forrester Find out Thursday October 7th as PJA Radio hosts a live broadcast at Venture Café in Kendall Square... (Read Full Article)

      Mentions:   Starbucks   Social Media   Time Magazine

    10. Creation vs. Curation | Tech PR Gems - Topaz Partners Social Media ...

      Explore techprgems.com (Oct 1 2010) Social Media

      ... to the statistics in the Forrester report, indicating that social media content creation has plateaued, even though it may seem to man......Hoosear, the topic of creation vs. curation arose while we discussed the results of a study done by Forrester Research, which concluded that social media content creation has plateaued. This led to a discussion in whic... (Read Full Article)

      Mentions:   New York Times   AOL   Forrester Research

    11. @Kiffets Voice » Why is Personalizing News Hard? Maybe we don't know how amazingly possible it is?

      Explore Kiffets Voice (Aug 24 2010) Social Media

      @Kiffets Voice » Why is Personalizing News Hard? Maybe we don't know how amazingly possible it is? ... a proxy question is how many people use RSS readers since RSS users select their own feeds. A 2008 Forrester report pegs RSS usage at 11%. But, much has changed since 2008. More people are reading news onlin... (Read Full Article)

      Mentions:   RSS   Forrester Research   Blog

    12. Innovation and the future of the ad agency | Mike Parsons

      Explore Mike Parsons (Mar 22 2010)

      Innovation and the future of the ad agency | Mike Parsons ...nds need to do but a shift towards ‘how’ to deliver it. And clients want it delivered – in a recent Forrester study, 93% of senior business executives cited innovation as a top strategic priority. The perspira... (Read Full Article)

      Mentions:   New York   Forrester Research   London

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