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The Open and Shut Case for Content Curation
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7 Back-to-School Must-Reads for the Business Bookworm
Explore MarketingProfs Daily Fix (Aug 16 2011) Social Media
...put forth was to refocus on core values all while fending off harsh critics and hungry competitors. Starbucks is a customer-centric company, and this book shows how its core values allow it to be so. Themes in... (Read Full Article)
Comment Mentions: Starbucks Social Media ROI
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Content Curation: When You Can't Be The Source, Be The Resource
Explore Digital Marketing And Social Media Blog (Feb 18 2011)
...r clients at TMG Custom Media. You can follow him on Twitter and check out his posts on Engage the Blog. People used to come into my sandwich shop craving pizza. I could see it in their eyes. They wanted......brand relationships. They eat Raisin Bran, have Yoplait yogurt, brush their teeth with Crest, drink Starbucks coffee, drive a Toyota, listen to Sirius radio – and that’s all before they ...
(Read Full Article)
Comment Mentions: ABC Starbucks Digital Marketing
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Content Curation: When You Can't Be The Source, Be The Resource
Explore Digital Marketing And Social Media Blog (Feb 18 2011) Social Media
...r clients at TMG Custom Media. You can follow him on Twitter and check out his posts on Engage the Blog. People used to come into my sandwich shop craving pizza. I could see it in their eyes. They wanted......brand relationships. They eat Raisin Bran, have Yoplait yogurt, brush their teeth with Crest, drink Starbucks coffee, drive a Toyota, listen to Sirius radio – and that’s all before they ...
(Read Full Article)
Comment Mentions: ABC Starbucks Digital Marketing
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@westudiod Blog: Thinkers and Doers >> Curation: It's No Longer Just For Museums. We agree!
Explore Waggener Edstrom Blogs (Aug 27 2010) Marketing , Science
...rategy community, and more than one definition has been offered up for discussion. In her five-part blog series about curation, Erin Kissane, a NYC-based content strategist, differentiates between content...... people rely more on others to filter through and surface relevant content. The recently launched Starbucks Digital Network (SDN) is considered by some as an example of content curation. In the case of SDN,...
(Read Full Article)
Comment Mentions: Starbucks Content Curation Curation
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The Seven Needs of Real-Time Curators
Explore Scobleizer — Exploring the 2010 Web (Mar 28 2010)
...lines and multiple pictures. What about emailing this bundle around the way Chris Brogan emails his blog posts. Why can’t a curation tool be smart about distributing bundles and let you see and manipulate......ystem does just that and is getting used by many of the world’s biggest companies like Wallmart and Starbucks. Does such a curation system exist today? Yes, blogs, but blogs are HORRID for tracking ... (Read Full Article)
Comment Mentions: Huffington Post Starbucks New York Times
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To create or curate? That is the Apple question
Explore Scobleizer — Exploring the 2010 Web (Jan 24 2010)
...iew that won’t be exclusive anyway. 3. I’ll get a free donut or bagel and some lukewarm coffee from Starbucks. 4. I’ll be able to tell my grandchildren “I was there when Steve Jobs introduced the iSlate.” 5. ...... journalists in real time and will be able to pick out the best reports. 4. I’ll be able to write a blog in peace and quiet and put ... (Read Full Article)
Comment Mentions: ABC Starbucks Steve Jobs
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