1. Content Curation Marketing Today


  2. Articles mentioning both Seth Godin and Curation

    1-13 of 13

    1. Is Content Curation Just Reinventing the Wheel?

      Explore Copy Clique (Sep 25 2011) Marketing , Social Media

      Is Content Curation Just Reinventing the Wheel? ...ng these days. Perhaps you do (or will), too. Top brands and digital marketers who champion content curation consider it the future of the Web. It’s a response to the glut of content online, thanks to Twitter......ring links via social media, aren’t you curating? One might also ask, aren’t these sites similar to Seth Godin’s popular Squidoo lenses? I certainly think so. Everything old is ... (Read Full Article)

      Mentions:   Seth Godin   Content Curation   Curation

    2. Content Curation: The Big Boulder in the Digital River

      Explore Gerson Lehrman Group (Apr 26 2011)

      Content Curation: The Big Boulder in the Digital RiverGerson Lehrman GroupThis is the result of mistrust centered on......eaving Google and YouTube out of the equation. The problem has evolved from content deficit to what Seth Godin calls attention deficit: someone needs to aggregate all this content and point people to the good s... (Read Full Article)

      Mentions:   NBC   Seth Godin   Content Curation

    3. Why Curation Is Just as Important as Creation [OPINION]

      Explore mashable.com (Mar 21 2011)

      Why Curation Is Just as Important as Creation [OPINION] ...t in the new world of the link economy, curating and creating aren’t mutually exclusive. Exhibit A: Seth Godin. He is one of the web’s best-known marketing wizards. He’s a speaker, author, website owner and ent......s a speaker, author, website owner and entrepreneur. And he says that content creators can’t ignore curation any longer. “We don’t have an information shortage; we have an attention ... (Read Full Article)

      Mentions:   Huffington Post   Steve Rosenbaum   New York Times

    4. Curation Just as Important as Creation?

      Explore alexschleber.amplify.com (Mar 19 2011)

      ...t in the new world of the link economy, curating and creating aren't mutually exclusive. Exhibit A: Seth Godin. He is one of the web's best- known marketing wizards. He's a speaker, author, website owner and ........s a speaker, author, website owner and entrepreneur. And he says that content creators can’t ignore curation any longer. “We don’t have an information shortage; we have an attention ... (Read Full Article)

      Mentions:   Seth Godin   Curation

    5. Content curation – Guest Blog by David Meerman Scott | SiteProNews ...

      Explore sitepronews.com (Feb 26 2011) Search

      Content curation – Guest Blog by David Meerman Scott | SiteProNews ... ...out Author: David Meerman Scott, author blog WebInNow, marketing ...www.sitepronews.com/.../content-curation-guest-blog-by-davi... An interesting aspect of the culture of sharing on social networks is that of...... in media from brand name sites, newspapers, magazines, etc. to individual voices.” Here are a few: Seth Godin curated the Say 100 business channel. You’ll recognize some familiar voices there. Jane Pratt curat... (Read Full Article)

      Mentions:   Asia   New York   Boston

    6. The End Of The Age Of Content, Part 2 – by @Scottgould

      Explore scottgould.me (Aug 2 2010) Social Media

      The End Of The Age Of Content, Part 2 – by @Scottgould Where we are going towards is curation. By having a good bit of fight, building relationship, finding niches, and then being a curator of ......appening, we find new meaning. The great stuff is already out there. Why remake it, except for ego? Seth Godin posted an exceptional audio peice on “The New Dynamics Of Book Publishing” last month. I seriously ... (Read Full Article)

      Mentions:   Jeff Jarvis   Seth Godin   Curation

    7. Brands as Content Curators | CMO.com talks about information overload and @HiveFire

      Explore CMO.com (Jul 6 2010) Marketing , Newspapers

      Brands as Content Curators | CMO.com talks about information overload and @HiveFire ...nheim is doing a service to the person who’s in the museum and the artist who’s being displayed." --Seth Godin, The Curation Chronicles Traditionally, brands did not create content. They were quick to sponsor content, buying... (Read Full Article)

      Mentions:   Rohit Bhargava   Rupert Murdoch   Digg

    8. Three Tips for Curating Your Audience - The Conversation - Harvard Business School

      Explore Business Management Ideas (Jun 11 2010) Marketing

      Three Tips for Curating Your Audience - The Conversation - Harvard Business School ...ed to me that all great authors and companies curate their audiences. For example, marketing writer Seth Godin, whose work I greatly admire, curates his audience. His very functional web site has daily blog pos...... their audiences. This is more than networking and direct-mail spamming or putting in a CRM system. Curation is a process of overseeing the preservation and use of something precious. Audience is the most pre... (Read Full Article)

      Mentions:   Seth Godin   Curation   Blog

    9. The Art of #Curation: An Interview with Maria Popova from #BrainPickings | NeboBlog

      Explore Web Design Company (Apr 21 2010)

      The Art of #Curation: An Interview with Maria Popova from #BrainPickings | NeboBlog ...questions for Maria, feel free to leave them in the comments or send her a tweet. Enjoy. The Art of Curation: An Interview with Maria Popova from BrainPickings As more and more people and brands take to produ......as TED’s Chris Anderson and actor Alyssa Milano) or excellent bloggers (like Clay Shirky and, okay, Seth Godin) but these are, in my experience, exceptions. Just because someone is a professional ... (Read Full Article)

      Mentions:   Huffington Post   Amazon   New York

    10. Wanted: Perfect Story Gunslinger To Target Best Practice Seo ...

      Explore M. Anthony Librizzi Presents... (Apr 20 2010) Marketing , Search , Social Media

      ...content curator? A content curator services the attention loop of individuals in an online setting. Curation involves retrieving a personalized and qualified selection of information, specific in topic and th......this original content to differentiate their business model from their competitors. To be specific, Seth Godin of Yoyodyne Entertainment argues that permission marketing, a crucial strategy within original cont... (Read Full Article)

      Mentions:   SEO   Seth Godin   Curation

    11. The Seven Needs of Real-Time Curators

      Explore Scobleizer — Exploring the 2010 Web (Mar 28 2010)

      ...-Time Curators by Robert Scoble on March 27, 2010 I keep hearing people throw around the word “curation” at various conferences, most recently at SXSW. The thing is most of the time when I dig into what ......might want to ask your audience to take a poll. Some might want to add comments. Not everyone will. Seth Godin doesn’t have comments on his blog. Other bloggers might want to ... (Read Full Article)

      Mentions:   Huffington Post   Starbucks   New York Times

    12. Content #Curation Makes the Difference, or Why Seth Godin is (Finally Wrong About Something)

      Explore Jamie Beckland (Mar 20 2010)

      Of course, Seth Godin is one of the most respected thinkers about marketing and the web. That’s why he is wrong – his rep...... who started reading this post never finished it.” But, that logic is fundamentally flawed, because Godin has surmounted the greatest challenge of the web: the challenge of curation. People read what he writes all the way through, because he has something important to say. We are ... (Read Full Article)

      Mentions:   Seth Godin   Curation   Blog

    13. Seth Godin: Mark Cuban Is Completely Wrong About Aggregators

      Explore Business Insider (Feb 15 2010)

      Seth Godin: Mark Cuban Is Completely Wrong About Aggregators "We don't have an information shortage, we have an attention shortage" says Godin. "There's always someone who's going to supply you with information that you're going to curate. Th......makers to content curators -- and that's leaving folks like Cuban with less power to dictate terms. Seth Godin: Mark Cuban Is Completely Wrong About Aggregators Steve Rosenbaum | Feb. 10, 2010, 3:50 PM | 2,319 ... (Read Full Article)

      Mentions:   Steve Rosenbaum   News   MTV UNfiltered

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