1. Content Curation Marketing Today


  2. Articles mentioning both HiveFire and B2B marketing

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    1. B2B Content Curation Habits and Activity

      Explore CommPRO.Biz (Apr 11 2012) Marketing , Social Media

      B2B Content Curation Habits and Activity ...rage of 12 percent quarter over quarter growth in their newsletter lists.  By Pawan Deshpande, CEO, HiveFire Last year my company, HiveFire Inc., shared the results from our B2B Marketing Trends survey and found that 82 percent of marketers are incorporating content curation – the proce... (Read Full Article)

      Mentions:   Pawan Deshpande   HiveFire   Content Curation

    2. Content Marketing is King: Are You in the 82?

      Explore Exec Digital (Feb 10 2012) Marketing

      Traditional B2B marketing is now being replaced by a more preferred tool for today's marketers: Content Marketing. 82% of B2B......B marketers are now using content marketing as a strategy in their marketing programs, according to HiveFire, Inc., an online marketing technology company who surveyed nearly 400 marketing professionals about... (Read Full Article)

      Mentions:   HiveFire   Content Marketing   B2B marketing

    3. HiveFire and Hubspot Experts to Reveal How Marketers Can Feed Their Content Beasts

      Explore MarketWatch (Jan 10 2012) Marketing

      ...and meet prospects' demands for information to make better purchasing decisions. What: According to HiveFire's recent B2B Marketing Trends 2011 Survey, generating or creating content is the biggest marketing challenge of over 15 pe... (Read Full Article)

      Mentions:   Cambridge   American Marketing Association   AMA

    4. Content Curation Tools for B2B Marketing

      Explore Forbes.com (Jan 6 2012)

      Content Curation Tools for B2B Marketing ...d think that content would no longer be an issue. It seems to be ubiquitous, but not according to a HiveFire research poll. Developing high-quality content is still a problem. This is why I’m currently infatu... (Read Full Article)

      Mentions:   HiveFire   Content Curation   Curation

    5. Free Webinar on 1/19, Sign Up! "Top 10 Ways to Feed Your Content Beast" featuring Pawan Deshpande from HiveFire and Rick Burnes from Hubspot

      Explore Curata on Content Curation (Dec 29 2011) Marketing

      ...open for our upcoming free webinar Top 10 Ways to Feed Your Content Beast with Pawan Deshpande from HiveFire, Inc. and Rick Burnes from HubSpot. Time: 2pm EST on 1/19/12 Register: https://cc.readytalk.......me: 2pm EST on 1/19/12 Register: https://cc.readytalk.com/r/tpcazp3m5c6p Topic: Old school B2B marketing can be summed up in three words - sell, sell, sell. Something remarkable then happened – your ... (Read Full Article)

      Mentions:   Pawan Deshpande   HiveFire   Content Marketing

    6. Curation: How to Act on This Not-So-Overlooked Content Marketing Opportunity

      Explore langleynewmedia.com (Dec 5 2011) Marketing

      Curation: How to Act on This Not-So-Overlooked Content Marketing Opportunity Last month, HiveFire unveiled the findings of its 2011 B2B Marketing Trends Survey. Marketers, media and influencers alike immediately took notice of one of the key fi... (Read Full Article)

      Mentions:   Pawan Deshpande   HiveFire   Content Curation

    7. 2011 B2B Marketing Trends Survey Points to the Popularity of Content Marketing

      Explore Business 2 Community (Oct 24 2011)

      ...using?  Are there any emerging opportunities?  What are they seeing as challenges?  Enter: the 2011 B2B Marketing Trends Survey.  After questioning over 350 marketers, we came to one conclusion:  there is an obvio......ration in their marketing strategies.   This number is up 17 percent from just six months ago, when HiveFire conducted its Content Curation Adoption Survey 2011.   And it works!  74 percent of curators say th... (Read Full Article)

      Mentions:   HiveFire   Content Curation   Content Marketing

    8. Drew's Marketing Minutes

      Explore Drew's Marketing Minutes (Oct 17 2011)

      Drew's Marketing Minutes ...2011 10 17 at 7 42 09 AM Challenges related to a content marketing strategy In August of this year, HiveFire surveyed marketing professionals to better understand the state of the B2B marketing landscape including what was really creating the biggest challenges, how they were choosing to mark... (Read Full Article)

      Mentions:   HiveFire   B2B marketing

    9. HiveFire Study Finds Content Marketing is Driving Majority of B2B Marketing Strategies

      Explore Curata (Oct 12 2011)

      HiveFire Study Finds Content Marketing is Driving Majority of B2B Marketing Strategies ... likely due to content curation tools and newly-established best practices streamlining processes. "B2B marketing as we've known it will never be the same," said Pawan Deshpande, CEO, HiveFire. "The future of marketing is not about selling so much as it is about engaging. This is what resona... (Read Full Article)

      Mentions:   Cambridge   Pawan Deshpande   HiveFire

    10. B2B marketers moving toward online content strategies ...

      Explore techjournalsouth.com (Oct 12 2011) Marketing

      B2B marketers moving toward online content strategies ... ... likely due to content curation tools and newly-established best practices streamlining processes. “B2B marketing as we’ve known it will never be the same,” said Pawan Deshpande, CEO, HiveFire. “The future of marketing is not about selling so much as it is about engaging. This is what resona... (Read Full Article)

      Mentions:   Washington   Pawan Deshpande   HiveFire

    11. HiveFire Study Finds Content Marketing Is Driving Majority of B2B Marketing ...

      Explore MarketWatch (Oct 12 2011) Marketing

      HiveFire Study Finds Content Marketing Is Driving Majority of B2B Marketing ...MarketWatch (press release)In order to implement content marketing programs in an efficient and ... (Read Full Article)

      Mentions:   Cambridge   Pawan Deshpande   HiveFire

    12. HiveFire CEO to Help Marketers Understand and Implement Content Curation at Content Marketing World

      Explore MarketWatch (Aug 30 2011) Marketing

      ...hing thought leadership, improving SEO and increasing brand visibility. Findings From Company's B2B Marketing Trends Survey Will Be Unveiled at Event CAMBRIDGE, MA, Aug 30, 2011 (MARKETWIRE via COMTEX) -- HiveFire, Inc., an online content marketing technology company, today announced that CEO Pawan Deshpande wil... (Read Full Article)

      Mentions:   Cambridge   David Meerman Scott   Pawan Deshpande

    13. Beyond Blogs and White Papers: A Recap of Pawan Deshpande’s Panel at MarketingProf’s B2B Forum

      Explore Curata on Content Curation (Jun 17 2011) Marketing

      Beyond Blogs and White Papers: A Recap of Pawan Deshpande’s Panel at MarketingProf’s B2B Forum ...Wednesday our CEO, Pawan Deshpande, spoke on a panel at MarketingProf’s B2B Forum, the high-profile B2B marketing conference that took place this week at The Boston Park Plaza Hotel.  Accompanying Pawan on the pan... (Read Full Article)

      Mentions:   RSS   Boston   Pawan Deshpande

    14. Patricia Seybold Group - HiveFire’s Curata Platform for B2B Content Curation

      Explore Patricia Seybold Group (May 6 2011)

      Patricia Seybold Group - HiveFire’s Curata Platform for B2B Content Curation HiveFire’s Curata Platform for B2B Content Curation Streamlining Multi-Channel Content Curation for B2B M......volved in configuration or changes. Curata focuses on making the marketer more productive. Curata’s B2B marketing customers spend, on average, only about 19 minutes a day on content curation using the Curata platf... (Read Full Article)

      Mentions:   RSS   Novell   Pawan Deshpande

    15. HiveFire CEO to Educate Marketers on Implementing Content Curation to Improve B2B Marketing and SEO

      Explore Marketwire (Nov 2 2010) Marketing , Search

      ... Webinar to Provide Best Practices and Common Pitfalls for This Emerging Content Marketing Strategy HiveFire CEO to Educate Marketers on Implementing Content Curation to Improve B2B Marketing and SEO CAMBRIDGE, MA--(Marketwire - November 2, 2010) - As part of its ongoing programming to help... (Read Full Article)

      Mentions:   Marketwire   SEO   Cambridge

    16. B2B Marketers Share Content Woes

      Explore adotas.com (Oct 29 2010)

      B2B Marketers Share Content Woes ...up do not believe they are seen as thought leaders in their industry — shocker! In its first annual B2B marketing research study, HiveFire discovered that 60% of B2B companies that show up a great deal in search results have a blog plan a... (Read Full Article)

      Mentions:   HiveFire   Content Marketing   Blog

    17. Study Reveals That Delivering Timely, Relevant Content Remains B2B Marketers' Biggest Challenge

      Explore Marketwire (Oct 28 2010) Marketing , Social Media

      ...ire - October 28, 2010) - To inform decision making as marketers begin strategic planning for 2011, HiveFire, an online content marketing technology company, today released results from its first annual B2B marketing research study. According to the findings, content marketing remains a significant hurdle for B2B m... (Read Full Article)

      Mentions:   Marketwire   Cambridge   CMO

    18. Study Reveals That Delivering Timely, Relevant Content Remains B2B Marketers ...

      Explore Marketwire (Oct 28 2010) Marketing , Social Media

      ...ire - October 28, 2010) - To inform decision making as marketers begin strategic planning for 2011, HiveFire, an online content marketing technology company, today released results from its first annual B2B marketing research study. According to the findings, content marketing remains a significant hurdle for B2B m... (Read Full Article)

      Mentions:   Marketwire   Cambridge   CMO

    19. Business Blogging ABCs Revealed by @HiveFire

      Explore earthtimes.org (Aug 12 2010) Marketing

      ...se feeds Print this article email this article Comment on this article CAMBRIDGE, MA -- 08/12/10 -- HiveFire, creators of powerful B2B marketing and content curation solution Curata, announce the release of a new on-demand webinar and whitep... (Read Full Article)

      Mentions:   Cambridge   HiveFire   Taariq Lewis

    20. Business Blogging ABCs Revealed by HiveFire

      Explore Marketwire (Aug 12 2010) Marketing

      HiveFire provides easy-to-use marketing software for content curation and content marketing. HiveFire's solution allows marketers to quickly curate content ... Business Blogging ABCs Revealed by HiveFire CAMBRIDGE, MA--(Marketwire - August 12, 2010) -  HiveFire, creators of powerful B2B marketing and content curation solution Curata, announce the release of a new on-demand webinar and whitepape... (Read Full Article)

      Mentions:   HiveFire   Taariq Lewis   Content Curation

    21. My Turn as a Content Curator: Three Things I've Learned

      Explore HiveFire on Content Curation (Jun 15 2010)

      This past week I became a content curator.  In my role consulting with HiveFire, I took on the job of curating content for the Digital Marketing Days’ Breaking News portal, which ......16, 2010 at the Hilton, in NYC; feature stories relevant to digital marketing, online marketing and B2B marketing; and blog entries from Digital Marketing Days’ sponsors and exhibitors. My role as a content curato... (Read Full Article)

      Mentions:   HiveFire   B2B marketing   Digital Marketing Days

    22. Online Content Curation: The Key To Building Visibility, Authority by @robingood

      Explore Professional Online Publishing (Apr 1 2010) Marketing , Search , Social Media

      Online Content Curation: The Key To Building Visibility, Authority by @robingood ...alue of content curation. However, it's one more task you need to add to the already complex job of B2B marketing. This is why you need to automate the process. There is simply too much content for even the smarte....... With it, marketers can identify, gather, and share information relevant to their prospects. About HiveFire About Pawan Deshpande About Taariq Lewis Taariq Lewis is the director of sales and ... (Read Full Article)

      Mentions:   Huffington Post   Rohit Bhargava   Robert Scoble

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