1. Content Curation Marketing Today


  2. Articles mentioning both Content Marketing and Pawan Deshpande

    1-24 of 75 // 1 2 3 4 »

    1. HiveFire eBook Wins Killer Content Award :: Target-Info.com

      Explore Target (Apr 28 2012) Marketing

      ...traight on the benefits of content curation, from establishing thought leadership to boosting SEO. "Content marketing is powerful," said Pawan Deshpande, CEO of HiveFire. "That's why we not only sell a tool, Curata, to enable it with content curation, ... (Read Full Article)

      Mentions:   Cambridge   Pawan Deshpande   Manhattan

    2. 5 Steps Brands Can Take to Tell Better Stories

      Explore CMO.com (Apr 27 2012)

      "Storytelling" as a thought leadership or content marketing or content curation activity is not easy. Aside from issues related to the narrative form, there ar......the objective is to bring differing perspectives into the fold and talk about them transparently,"  Pawan Deshpande, CEO of HiveFire says. Don’t be afraid to curate content from your competitors. It is a leap of fai... (Read Full Article)

      Mentions:   Pawan Deshpande   Joe Pulizzi   Content Curation

    3. HiveFire CEO at Content Marketing Conference

      Explore Technology Magazine (Apr 26 2012) Marketing

      HiveFire, Inc., an online content marketing technology company, today announced that CEO Pawan Deshpande will lead an instructive session at Open Dialogue's Content Marketing Conference, taking place at 11:30 a.m., Wednesday, April 25 at the Old Mill Inn in Toronto. During ... (Read Full Article)

      Mentions:   Marketwire   Cambridge   Pawan Deshpande

    4. HiveFire CEO to Help Marketers Feed Their Content Beasts at Open Dialogue's Content Marketing Conference

      Explore Marketwire (Apr 24 2012) Marketing

      ...p Content Fresh and Relevant CAMBRIDGE, MA--(Marketwire - Apr 24, 2012) - HiveFire, Inc., an online content marketing technology company, today announced that CEO Pawan Deshpande will lead an instructive session at Open Dialogue's Content Marketing Conference, taking place at 11:30 a.m., Wednesday, April 25 at the Old Mill Inn in Toronto. During ... (Read Full Article)

      Mentions:   Cambridge   Pawan Deshpande   HiveFire

    5. HiveFire Appoints Bivha Singh to Vice President of Product Management

      Explore Home | SYS-CON MEDIA (Apr 24 2012) Marketing

      CAMBRIDGE, MA -- (Marketwire) -- 04/24/12 -- Online content marketing technology company HiveFire, Inc., makers of the leading content curation technology solution for m......sible for Curata's product roadmap, launch, pricing and definition. She will report directly to CEO Pawan Deshpande. Singh brings more than 15 years of experience in produc CAMBRIDGE, MA -- (Marketwire) -- 04/24/12 ... (Read Full Article)

      Mentions:   Cambridge   Japan   Pawan Deshpande

    6. Story Time: The Rise Of Content Marketing

      Explore CMO.com (Apr 19 2012)

      Despite the recent buzz, content marketing is not new. In fact, the practice--sometimes called corporate storytelling--has been around for alm......tells personal stories about weight loss by consuming only vegetable and fruit juices. According to Pawan Deshpande, CEO of HiveFire, Breville was able to achieve juicer sales volumes typical of the peak holiday sea... (Read Full Article)

      Mentions:   Pawan Deshpande   Content Marketing

    7. Winning The SEO Battle Through Content Curation

      Explore Forbes.com (Apr 18 2012) Marketing , Search

      Winning The SEO Battle Through Content Curation ...erce, and sites with fresh, relevant content are the ones that come out on top, argues Hivefire CEO Pawan Deshpande. The reason is that content creation and content curation offer advantages for SEO.  Guest post wri...... allow for both curation and original content, however, are imperative for the SEO success formula. Content Marketing Institute Editor Gary Kim puts it in basic terms. “You won’t be successful if all you ... (Read Full Article)

      Mentions:   SEO   Pawan Deshpande   Content Curation

    8. B2B Content Curation Habits and Activity

      Explore CommPRO.Biz (Apr 11 2012) Marketing , Social Media

      B2B Content Curation Habits and Activity ...their queue saw an average of 12 percent quarter over quarter growth in their newsletter lists.  By Pawan Deshpande, CEO, HiveFire Last year my company, HiveFire Inc., shared the results from our B2B Marketing Trend......uration – the process of finding, organizing, and sharing online content – as part of their overall content marketing strategy. (Click through to this recent post titled “Content May Be King” for more content curation... (Read Full Article)

      Mentions:   Pawan Deshpande   HiveFire   Content Curation

    9. Best Content Curation Based on Editorial Judgment, Some Original Content, Pictures

      Explore live-pr.com (Mar 12 2012) Marketing

      ...eased interest in how to utilize the strategy most efficiently to maximize marketing efforts," said Pawan Deshpande, CEO, HiveFire. "This data offers a glimpse into how our customers are using the tool, and reinforc......to a recent study from HiveFire, Inc : ctt.marketwire.com/?release=859993&id=134209 .. ., an online content marketing technology company, over half (56 percent) of B2B marketers now utilize content curation, the proce... (Read Full Article)

      Mentions:   Cambridge   Pawan Deshpande   Content Curation

    10. Content Marketing is Exploding at SXSW

      Explore Social Media Today (Mar 12 2012)

      My overwhelming impression of the most important trend at SXSW is the unassailable arrival of content marketing. It’s been building for the past year, but the the stuff that used to belong to PR and to the commu......keting’s lead. I’ll have more on this later, but I’ll kickstart this theme by relating my talk with Pawan Deshpande yesterday.  Pawan founded HiveFire five years ago as ... (Read Full Article)

      Mentions:   Verne Global   Pawan Deshpande   Content Marketing

    11. Curata Offers Free News Sites to SXSW Attendees

      Explore JVC @ BroadcastNewsroom.com (Feb 28 2012) Marketing , Search , Social Media

      Curata Offers Free News Sites to SXSW Attendees ... stand out and for audiences to find the content that matters most to them. For this reason, online content marketing technology company HiveFire, Inc. today announced it will offer its content curation tool, Curata, ...... much going on at SXSW, it is nearly impossible for anyone to stay in-the-know on everything," said Pawan Deshpande, CEO of HiveFire. "With the help of Curata, marketers have a great opportunity to make their compan... (Read Full Article)

      Mentions:   Cambridge   Austin   Texas

    12. Pawan Deshpande on Curation Best Practices

      Explore langleynewmedia.com (Jan 18 2012) Marketing , Search , Social Media

      Pawan Deshpande on Curation Best Practices With Content Marketing Retreat just weeks away, we're kicking off the series ... or changes we'll see in the way people us...... series ... or changes we'll see in the way people use content curation in the coming year? ... 3Q4 Pawan Deshpande: Curation best practices; balance hand-crafted with automation Tweet This is the first of our 3Q4 s... (Read Full Article)

      Mentions:   Pawan Deshpande   Content Curation   Content Marketing

    13. HiveFire and Hubspot Experts to Reveal How Marketers Can Feed Their Content Beasts

      Explore MarketWatch (Jan 10 2012) Marketing

      ...'s Anthony Salas, will feature commentary and real-world examples from known thought leaders in the content marketing industry, including: -- Pawan Deshpande, CEO and visionary of HiveFire. HiveFire's product, Curata, is an easy-to-use marketing solution fo... (Read Full Article)

      Mentions:   Cambridge   American Marketing Association   AMA

    14. Free Webinar on 1/19, Sign Up! "Top 10 Ways to Feed Your Content Beast" featuring Pawan Deshpande from HiveFire and Rick Burnes from Hubspot

      Explore Curata on Content Curation (Dec 29 2011) Marketing

      ...prioritized as fire drills. “Marketing emergencies” and other realities get in the way.Presented by content marketing thought leaders, Pawan Deshpande (HiveFire) and Rick Burnes (Hubspot), this webinar will give you tips and tricks to help you feed y... (Read Full Article)

      Mentions:   Pawan Deshpande   HiveFire   Content Marketing

    15. Lineup announced for Content Marketing Retreat in Langley

      Explore South Whidbey Record (Dec 21 2011)

      ..., Manticore Technology; Mark Jacobs, CEO, Me!Box Media, Inc.; Chris Baggott, CEO, Compendium, Inc.; Pawan Deshpande, CEO, HiveFire, Inc.; Robert Rose, author, Managing Content Marketing; Jayme Thomason, CEO, Divvy HQ; Tim Frick, author, Return on Engagement; Simon Kelly, COO, Story Wo... (Read Full Article)

      Mentions:   CMO   Pawan Deshpande   HiveFire

    16. Content May Be King, But Curation Is the Throne: How to Add Value with New Curation Services

      Explore Commpro.biz Blogs (Dec 21 2011)

      Content May Be King, But Curation Is the Throne: How to Add Value with New Curation Services ...advertising. Is Content Curation the New King? Five Ways to Add Value with New Curation Services By Pawan Deshpande, CEO, HiveFire Marketers are flocking to content marketing at a never-before-seen rate. In fact, our recent survey found that 82 percent of marketers now use content marketing in their programs, which makes it more popular than search marketing, events and public relations, ... (Read Full Article)

      Mentions:   Pawan Deshpande   HiveFire   Content Curation

    17. Content May Be King, But Curation Is the Throne

      Explore CommPRO.Biz (Dec 15 2011) Marketing , Social Media

      Content May Be King, But Curation Is the Throne ...vents and public relations, and over two times more popular than print, TV or radio advertising. By Pawan Deshpande, CEO, HiveFire Marketers are flocking to content marketing at a never-before-seen rate. In fact, our recent survey found that 82 percent of marketers now use content marketing in their programs, which makes it more popular than search marketing, events and public relations, ... (Read Full Article)

      Mentions:   Pawan Deshpande   Content Curation   Google Blog Search

    18. Curation: How to Act on This Not-So-Overlooked Content Marketing Opportunity

      Explore langleynewmedia.com (Dec 5 2011) Marketing

      Curation: How to Act on This Not-So-Overlooked Content Marketing Opportunity ...t-so-overlooked benefits, download our latest e-book, The Open and Shut Case for Content Curation. Pawan Deshpande is the founder and CEO of HiveFire, provider of content curation and content marketing product, Curata. Pawan is responsible for the company’s vision, management and product strategy, an... (Read Full Article)

      Mentions:   Pawan Deshpande   HiveFire   Content Curation

    19. Winning The SEO Battle Through Content Curation

      Explore Seo Strategy Blog (Nov 14 2011) Marketing , Search

      Winning The SEO Battle Through Content Curation ...here, you might want to subscribe to the RSS feed for updates on this topic. Guest post written by Pawan Deshpande Pawan Deshpande is CEO of HiveFire, producer of Curata online content curation software. You can r...... allow for both curation and original content, however, are imperative for the SEO success formula. Content Marketing Institute Editor Gary Kim puts it in basic terms. “You won’t be successful if all ... (Read Full Article)

      Mentions:   SEO   Pawan Deshpande   HiveFire

    20. Companies investing in online content to drive traffic

      Explore B2B SEO, PPC, & Social Media Marketing (Nov 1 2011)

      Companies investing in online content to drive traffic ... one recent report, more than eight out of ten companies surveyed said they were using some type of content marketing to better engage with potential and existing clients. 2011-10-31 According to one recent report, mo......und on the internet. "The future of marketing is not about selling so much as it is about engaging,"Pawan Deshpande, CEO of HiveFire, said in a release. "This is what resonates with customers and ... (Read Full Article)

      Mentions:   Pawan Deshpande   HiveFire   Content Marketing

    21. Winning The SEO Battle Through Content Curation

      Explore Forbes.com (Oct 31 2011) Marketing , Search

      Winning The SEO Battle Through Content Curation ...word-rich content – making it a natural winner in the battle of ...and more » Guest post written by Pawan Deshpande Pawan Deshpande is CEO of HiveFire, producer of Curata online content curation software. You can read more on this ...... allow for both curation and original content, however, are imperative for the SEO success formula. Content Marketing Institute Editor Gary Kim puts it in basic terms. “You won’t be successful if ... (Read Full Article)

      Mentions:   SEO   Pawan Deshpande   HiveFire

    22. Content marketing surging as a brand strategy, survey finds

      Explore Ragan Communications (Oct 31 2011)

      Content marketing surging as a brand strategy, survey finds ... they do print, TV and radio advertising, according to a survey of 365 firms by HiveFire, an online content marketing technology company and maker of Curata software. "Content marketing has now really become a leading marketing strategy overall," says Pawan Deshpande, CEO of HiveFire. "We find it is becoming more popular than search marketing, public relations, and... (Read Full Article)

      Mentions:   Verne Global   Green Data Center News   Pawan Deshpande

    23. Survey: ‘Content marketing’ beats PR and SEO in B2B world

      Explore PR Daily News (Oct 27 2011)

      Survey: ‘Content marketing’ beats PR and SEO in B2B world ...yed 400 marketing professionals and found that 82 percent of business-to-business marketers rely on content marketing strategies to drum up new business. That was followed by search engine marketing (70 percent), even......said they dedicate less than a third of their budgets to such marketing expenditures.” HiveFire CEO Pawan Deshpande explains what it all means in a press release: “B2B marketing as we've known it will never be the ... (Read Full Article)

      Mentions:   SEO   Pawan Deshpande   Content Marketing

    24. New HiveFire E-Book Provides Evidence That Content Curation Drives ...

      Explore MarketWatch (Oct 18 2011) Marketing

      Even as the value of content marketing and curation programs continue to ... content curators discussing the value their content curation ......xperts who address the future of the industry. "Content curation is a bona-fide game changer," said Pawan Deshpande, CEO of HiveFire. "But some people need proof before bringing it into their own organizations, so w... (Read Full Article)

      Mentions:   India   SEO   Cambridge

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