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HiveFire eBook Wins Killer Content Award :: Target-Info.com
Explore Target (Apr 28 2012) Marketing
Online content marketing technology company HiveFire, which supplies the content curation technology solution "Curata," has won an award for its e-book,... (Read Full Article)
Comment Mentions: Cambridge Pawan Deshpande Manhattan
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HiveFire CEO at Content Marketing Conference
Explore Technology Magazine (Apr 26 2012) Marketing
HiveFire, Inc., an online content marketing technology company, today announced that CEO Pawan Deshpande will lead an instructive session at Op... (Read Full Article)
Comment Mentions: Marketwire Cambridge Pawan Deshpande
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HiveFire CEO to Help Marketers Feed Their Content Beasts at Open Dialogue's Content Marketing Conference
Explore Marketwire (Apr 24 2012) Marketing
...ng Marketers on How to Keep Content Fresh and Relevant CAMBRIDGE, MA--(Marketwire - Apr 24, 2012) - HiveFire, Inc., an online content marketing technology company, today announced that CEO Pawan Deshpande will lead an instructive session at Op... (Read Full Article)
Comment Mentions: Cambridge Pawan Deshpande HiveFire
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HiveFire Appoints Bivha Singh to Vice President of Product Management
Explore Home | SYS-CON MEDIA (Apr 24 2012) Marketing
CAMBRIDGE, MA -- (Marketwire) -- 04/24/12 -- Online content marketing technology company HiveFire, Inc., makers of the leading content curation technology solution for marketers, Curata, today anno... (Read Full Article)
Comment Mentions: Cambridge Japan Pawan Deshpande
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B2B Content Curation Habits and Activity
Explore CommPRO.Biz (Apr 11 2012) Marketing , Social Media
...uration – the process of finding, organizing, and sharing online content – as part of their overall content marketing strategy. (Click through to this recent post titled “Content May Be King” for more content curation......ll Curation Habits report is available for download here. Pawan Deshpande is the founder and CEO of HiveFire, Inc., where he oversees the company’s vision, management and product strategy, and leads the firm’...
(Read Full Article)
Comment Mentions: Pawan Deshpande HiveFire Content Curation
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Judgment, Automated Email Boost Audience Growth
Explore Curata on Content Curation (Mar 21 2012) Social Media
...editorial judgment and use of automated email distribution seem correlated with audience growth for content marketing sites using Hivefire curation tools, an analysis of more than one millionarticles curated by HiveFire’s business-to-business customers has found.On average, the studied sites published about 17 percent... (Read Full Article)
Comment Mentions: HiveFire Content Curation Content Marketing
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Curata Offers Free News Sites to SXSW Attendees
Explore JVC @ BroadcastNewsroom.com (Feb 28 2012) Marketing , Search , Social Media
... stand out and for audiences to find the content that matters most to them. For this reason, online content marketing technology company HiveFire, Inc. today announced it will offer its content curation tool, Curata, free to brands that want to ...
(Read Full Article)
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Does Content Curation Have a Role in Thought Leadership?
Explore Secretarial jobs (Feb 16 2012) Marketing
...p with the content calendar. The clue for me lies in a definition on a content curation site called Hivefire. They define TL and content curation as: "Thought Leadership - a primary benefit of content curatio......eal-time. Some great sites on content curation If you are interested in reading more on content and content marketing/curation there are some great sites such the Content Marketing Institute, Junta42, Optimal Access and Get ... (Read Full Article)
Comment Mentions: HiveFire Content Curation Content Marketing
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Content marketing becoming vital
Explore BtoB Magazine (Feb 14 2012)
...keters, which usually have complex stories to tell customers and prospects, are likely to engage in content marketing. For instance, a HiveFire study found that 82% of b2b marketers used content marketing, and the longer their sales cycle, the more likely companies were to use the approach. Content marketing, especially in b2b, has always been a necessary tactic. But in the days before the Internet, advert...
(Read Full Article)
Comment Mentions: HiveFire Joe Pulizzi Content Marketing
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Content Marketing is King: Are You in the 82?
Explore Exec Digital (Feb 10 2012) Marketing
Traditional B2B marketing is now being replaced by a more preferred tool for today's marketers: Content Marketing. 82% of B2B marketers are now using content marketing as a strategy in their marketing programs, according to HiveFire, Inc., an online marketing technology company who surveyed nearly 400 marketing professionals about... (Read Full Article)
Comment Mentions: HiveFire Content Marketing B2B marketing
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How to Kick Off 2012 as a Content Marketing Pro
Explore Business 2 Community (Jan 25 2012) Marketing , Social Media
...fforts as they lay out their plans for 2012. One strategy that won’t be going away anytime soon is content marketing. As the new year kicks off, marketers are determining how they can improve their efforts as they la...... have seen in a previous article of mine – the 2011 B2B Marketing Trends Survey Report our company, HiveFire, provider of content curation technology Curata, conducted found that twice as many ... (Read Full Article)
Comment Mentions: SEO HiveFire Content Marketing
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Content - Content Marketing Trends for 2012: What's in and What's Out
Explore MarketingProfs (Jan 17 2012)
No doubt about it: 2011 was a big year for content marketing. A recent survey conducted by my company, HiveFire, found that 82% of B2B marketers today use content marketing. And twice the number of marketers implement content marketing vs. the number of those who use print, television, and radio advertising. No doubt about it: 2011 w... (Read Full Article)
Comment Mentions: HiveFire Content Marketing
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HiveFire and Hubspot Experts to Reveal How Marketers Can Feed Their Content Beasts
Explore MarketWatch (Jan 10 2012) Marketing
Upcoming AMA Webinar: HiveFire, Inc., an online content marketing technology company, today announced it will host an upcoming American Marketing Association (AMA) w... (Read Full Article)
Comment Mentions: Cambridge American Marketing Association AMA
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Free Webinar on 1/19, Sign Up! "Top 10 Ways to Feed Your Content Beast" featuring Pawan Deshpande from HiveFire and Rick Burnes from Hubspot
Explore Curata on Content Curation (Dec 29 2011) Marketing
...prioritized as fire drills. “Marketing emergencies” and other realities get in the way.Presented by content marketing thought leaders, Pawan Deshpande (HiveFire) and Rick Burnes (Hubspot), this webinar will give you tips and tricks to help you feed your conten... (Read Full Article)
Comment Mentions: Pawan Deshpande HiveFire Content Marketing
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Lineup announced for Content Marketing Retreat in Langley
Explore South Whidbey Record (Dec 21 2011)
...; Mark Jacobs, CEO, Me!Box Media, Inc.; Chris Baggott, CEO, Compendium, Inc.; Pawan Deshpande, CEO, HiveFire, Inc.; Robert Rose, author, Managing Content Marketing; Jayme Thomason, CEO, Divvy HQ; Tim Frick, author, Return on Engagement; Simon Kelly, COO, Story Wo... (Read Full Article)
Comment Mentions: CMO Pawan Deshpande HiveFire
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Content May Be King, But Curation Is the Throne: How to Add Value with New Curation Services
Explore Commpro.biz Blogs (Dec 21 2011)
...t Curation the New King? Five Ways to Add Value with New Curation Services By Pawan Deshpande, CEO, HiveFire Marketers are flocking to content marketing at a never-before-seen rate. In fact, our recent survey found that 82 percent of marketers now use content marketing in their programs, which makes it more popular than search marketing, events and public relations, ...
(Read Full Article)
Comment Mentions: Pawan Deshpande HiveFire Content Curation
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HiveFire Makes Content Curation Social
Explore Website Magazine (Dec 18 2011) Marketing , Social Media
Content marketing technology company HiveFire is helping online marketers be more social by introducing two new features into the Curata marketin...
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Comment Mentions: RSS HiveFire Content Curation
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Curation: How to Act on This Not-So-Overlooked Content Marketing Opportunity
Explore langleynewmedia.com (Dec 5 2011) Marketing
...est e-book, The Open and Shut Case for Content Curation. Pawan Deshpande is the founder and CEO of HiveFire, provider of content curation and content marketing product, Curata. Pawan is responsible for the company’s vision, management and product strategy, an...
(Read Full Article)
Comment Mentions: Pawan Deshpande HiveFire Content Curation
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Thanksgiving Leftovers – A Content Curation Guide for the Foodie in All of Us
Explore Curata on Content Curation (Nov 28 2011)
... Day meal, it is no time to slow down your marketing efforts. In reality, implementing an effective content marketing strategy is not all that different from eating that sandwich filled with your favorite smorgasbord ......anizing and sharing online- is an emerging strategy that, according to a recent survey conducted by HiveFire, 82 percent of marketers are now implementing.Following these three steps will ensure that your mea...
(Read Full Article)
Comment Mentions: HiveFire Content Curation Content Marketing
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Winning The SEO Battle Through Content Curation
Explore Seo Strategy Blog (Nov 14 2011) Marketing , Search
...S feed for updates on this topic. Guest post written by Pawan Deshpande Pawan Deshpande is CEO of HiveFire, producer of Curata online content curation software. You can read more on this subject in his free...... allow for both curation and original content, however, are imperative for the SEO success formula. Content Marketing Institute Editor Gary Kim puts it in basic terms. “You won’t be successful if all you ...
(Read Full Article)
Comment Mentions: SEO Pawan Deshpande HiveFire
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Content marketing reigns supreme in B2B environment
Explore B2B SEO, PPC, & Social Media Marketing (Nov 11 2011) Marketing
According to a recent report from content curation company HiveFire, 82 percent of B2B marketers use content marketing in their campaigns, MarketingProfs reports. 2011-11-10 According to recent research from the Content Marketing Institute, 90 percent of organizations utilize content marketing to achieve B2B sales objectives, notes audio sharing company Cinchcast. Full Story...
(Read Full Article)
Comment Mentions: HiveFire Content Curation Content Marketing
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The Future Of Business To Business Marketing Summed Up In Two Words: Content Marketing
Explore Business 2 Community (Nov 2 2011)
...hich they are generating those leads is shifting as more business to business marketers move toward Content Marketing as a tactic. But the road to successful Content Marketing is paved with many challenges. The results of a survey conducted by HiveFire this past August revealed that Content Marketing is changing the way business to business market...
(Read Full Article)
Comment Mentions: HiveFire Content Marketing Steve Olenski
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Companies investing in online content to drive traffic
Explore B2B SEO, PPC, & Social Media Marketing (Nov 1 2011)
... one recent report, more than eight out of ten companies surveyed said they were using some type of content marketing to better engage with potential and existing clients. The survey, conducted by HiveFire, revealed 82 percent of firms asked were using the strategy and that 78 percent them were using the...
(Read Full Article)
Comment Mentions: Pawan Deshpande HiveFire Content Marketing
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Winning The SEO Battle Through Content Curation
Explore Forbes.com (Oct 31 2011) Marketing , Search
...nner in the battle of ...and more » Guest post written by Pawan Deshpande Pawan Deshpande is CEO of HiveFire, producer of Curata online content curation software. You can read more on this subject in his free...... allow for both curation and original content, however, are imperative for the SEO success formula. Content Marketing Institute Editor Gary Kim puts it in basic terms. “You won’t be successful if all you ...
(Read Full Article)
Comment Mentions: SEO Pawan Deshpande HiveFire
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