1. Content Curation Marketing Today


  2. Articles mentioning both Content Marketing and Blog

    1-24 of 87 // 1 2 3 4 »

    1. Seven Reasons Your Content Marketing Needs a Brand Journalist | MarketingProfs Daily Fix Blog

      Explore MarketingProfs Daily Fix (May 19 2012)

      Seven Reasons Your Content Marketing Needs a Brand Journalist | MarketingProfs Daily Fix Blog ...ompelling way. Unfortunately, many businesses don’t tell their story well. MarketingProfs Daily Fix Blog * Home * Marketing Resources * Online Seminars * Events * Research * Store * PRO Members * Forum * Blog * Jobs * University * Blog Home * Podcasts * Archives * RSS/XML Ann Handley Ann Handley BIO 03.08.12 Seven Reasons Your Content Marketing Needs a Brand Journalist Tweet Brands now have the ability to bypass the traditional press and tell... (Read Full Article)

      Mentions:   Content Marketing   Blog   Content Marketing Institute

    2. Content Curation is Easier, Not Necessarily "Easy"

      Explore Copy Clique (May 18 2012) Marketing , Social Media

      Content Curation is Easier, Not Necessarily "Easy" ...p of relevant content.  4 Content Curation Tools for Faster News Discovery Posted on Oct 6, 2011 in Blog, Content Ideas, Marketing Content Curation Tools - New Web Search and Discovery Sites Are you curat......gh Google or the usual social media search boxes. There are a few sites I use when curating What Is Content Marketing? You may be familiar with these cool search tools. If not, you might like ... (Read Full Article)

      Mentions:   Content Curation   Content Marketing   Curation

    3. Content Marketing Works, Yelling Doesn't

      Explore Website Content Made Simple (May 18 2012) Search , Social Media

      Content Marketing Works, Yelling Doesn't ...inferior ingredients in your cinnamon rolls will limit demand for them, missing ingredients in your content marketing will hold you back. Missing Ingredient #1: Problem solving: The ultimate goal for any marketing cam......ust one social media platform. You may find only a few people have subscribed to your cinnamon roll blog or have been willing to trade their contact information for a whitepaper on the benefits of a daily... (Read Full Article)

      Mentions:   Content Marketing   Blog

    4. Why Your Messaging Guide is More Important Than Ever

      Explore Marketing Trenches (May 16 2012)

      Why Your Messaging Guide is More Important Than Ever Your "messaging guide" should drive your content marketing, whether it’s website copy, blog posts, eBooks, white papers, webinars, videos and a host of other formats.  Why Your Message is Mor... (Read Full Article)

      Mentions:   PowerPoint   Content Marketing   Blog

    5. 3 Content Marketing Myths

      Explore Website Content Made Simple (May 14 2012) Marketing , Search , Social Media

      3 Content Marketing Myths ...tributed or your efforts will fail. These are facts that tend to be overshadowed by three pervasive content marketing myths: Myth #1 – Content marketing is about selling When people write a blog post or an eBook it is very easy to turn that piece of content into a sales pitch. Sending cold pro... (Read Full Article)

      Mentions:   Content Marketing   Blog

    6. The Content Marketing Marathon: Curation and Outsourcing Can Help

      Explore Website Content Made Simple (May 9 2012)

      The Content Marketing Marathon: Curation and Outsourcing Can Help Marketing agencies and brands face one key problem as content marketing demands grow. The amount of content to produced is growing apace. Outsourcing is one potential solu......ose in importance for driving results. HubSpot has published clear data to show that companies that blog more often, get more traffic and leads. See: New Marketing Data Shows More Content Means More Leads... (Read Full Article)

      Mentions:   ROI   inbound marketing   Content Marketing

    7. Blog ROI Requires Use of "Forms"

      Explore The Sales Lion by Marcus Sheridan (Apr 23 2012)

      Blog ROI Requires Use of "Forms" The problem with many companies when they’re looking at the fruits of their blog (and other social channels) is the fact that the tools they’re using are worthless for measuring RO......ferent animals. To make a long story short, the ONLY way to get a true ROI of your social media and content marketing efforts is to have someone fill out a form on your website—one that ... (Read Full Article)

      Mentions:   ROI   Google Analytics   Content Marketing

    8. You Don’t Have to Be an Einstein to Create Great Content

      Explore B2B Marketing and Sales Effectiveness (Apr 23 2012)

      You Don’t Have to Be an Einstein to Create Great Content Create compelling content and drive your marketing results by following these simple content marketing tips. Domain expertise obviously helps. And though many instinctively will shy away from controvers.......com.my Kent Story telling strategy is very effective when you integrate in your content. * http://blog.marketo.com/blog/2012/01/marketos-greatest-blog-hits-of-2011 .html Marketo’s Greatest Blog Hits of 2011 – B2B Marketing You Don’t Have To Be An ... (Read Full Article)

      Mentions:   PowerPoint   Content Marketing   Blog

    9. Content Marketing that Takes Advantage of Breaking News

      Explore The Next Web (Apr 23 2012)

      ...c, brand awareness, etc. to their organization. He argues that by reacting quickly and presenting a blog post, social media output, or media alert that focuses on the hot keyword-du-jour, you could be rew......thinking. Other than the questions of time and speed, what’s the difference between newsjacking and content marketing creation? The way I see it, not much, as both are designed to focus on industry relevant topics ... (Read Full Article)

      Mentions:   David Meerman Scott   Content Marketing   Blog

    10. Content Marketing Changes the Way "News" Gets Produced, Distributed and Noticed

      Explore Bad Pitch Blog (Apr 20 2012) Marketing , Newspapers

      ...e the destination for news, since they prefer sharing content to creating it. All those trends make content marketing and content curation more valuable and relevant as tools for a brand's marketing.  (Read Full Article)

      Mentions:   Content Marketing   Blog

    11. CMO.com Uses Curation to Build its Destination Content Site

      Explore Curata on Content Curation (Apr 3 2012)

      ...information technology subjects including cloud computing, mobility, big data and analytics.The new blog is intentionally different. It will focus on business topics rather than deep technical information......ng executives lead their companies' digital marketing efforts. You might call CMO.com a destination content marketing site, and one feature of the site is its heavy use of content curation to create the collection. Th... (Read Full Article)

      Mentions:   SAP   Content Curation   Content Marketing

    12. Content Curation is Not "Automatic" or "Easy"

      Explore Ultimate IM Club (Apr 3 2012) Search

      Content Curation is Not "Automatic" or "Easy" ...u want to do "well," it's work. Sometimes, it is hard work.  What Is Content Curation? The New Auto-Blog? April 3, 2012 By Derek Allen Leave a Comment Tweet Well, sorta, but not really. I know that doesn’......osting it on your site along with your opinions. … or a better description: Curation is basically a content marketing tactic. Rather than adding to the mountains of “original” content being ... (Read Full Article)

      Mentions:   Content Curation   Content Marketing   Curation

    13. Content Curation Beyond Thought Leadership

      Explore OpenView Venture Partners (Mar 28 2012) Marketing

      Content Curation Beyond Thought Leadership ...unity to improve seqrch rankings, over time, driving more visitors to a company’s website. OpenView Blog Subscribe to RSS Email Updates Sign-up Search ____________________ * Product * Customers * Sales & ......ation-ism, Part 1: The Case for Content Curation Mar 28, 2012 by Jonathan Crowe – content curation, content marketing, marketing strategy, SEO Curation-ism, Part 1: The Case for Content Curation By this point, content... (Read Full Article)

      Mentions:   Content Curation   Content Marketing   Curation

    14. SAP Launches "Business Innovation from SAP" Destination Content Site

      Explore Curata on Content Curation (Mar 28 2012)

      ...t. Not coincidentally, SAP executives also expect the site to provide an example of “best practice” content marketing, says Michael Brenner, SAP marketing senior director.The site will feature blogs on innovation from......CN) or executives far enough along in a buying process that the general website makes sense.The new blog is intentionally different. It will focus on business topics rather than deep technical information... (Read Full Article)

      Mentions:   SAP   Content Marketing   Blog

    15. Judgment, Automated Email Boost Audience Growth

      Explore Curata on Content Curation (Mar 21 2012) Social Media

      ...editorial judgment and use of automated email distribution seem correlated with audience growth for content marketing sites using Hivefire curation tools, an analysis of more than one millionarticles curated by HiveFi......rsely related.Orbit Media Studios, in a conservative scenario, suggests tweets can be posted daily, blog posts once a week, press releases monthly and case studies quarterly, for example. There will be qu... (Read Full Article)

      Mentions:   HiveFire   Content Curation   Content Marketing

    16. An Introducion to (and an Interview with) Gary Kim

      Explore Curata on Content Curation (Mar 5 2012) Marketing

      An Introducion to (and an Interview with) Gary Kim ...ome Gary Kim to the curation team here at Curata. Gary will be providing his curation skills to our blog along with some great insights through some original content in the next few months. Some of you ma......tent in the next few months. Some of you may already be familiar with Gary and his work through the Content Marketing Institute and other organizations. If not, I'd like to ... (Read Full Article)

      Mentions:   Content Marketing   Curation   Blog

    17. Expert Predictions for Content Marketing 2015

      Explore contentmarketinginstitute.com (Feb 24 2012) Marketing , Social Media

      Expert Predictions for Content Marketing 2015 ...rnoon?” Answer: Use a “swarm badge” on FourSquare. AJ Bombers doesn’t have time to create beautiful blog posts, so its digital center is FourSquare. Many marketers think of a content marketing strategy as blogging or video, but it can be as simple as Twitter and FourSquare. James GrossCo-Fo... (Read Full Article)

      Mentions:   ABC   Asia   New York Times

    18. Sh*t Content Marketers Say - Content Curation Marketing

      Explore Google (Feb 21 2012) Marketing

      Picture Gallery. Content Curation for Twitter: How To Be a "Thought Leader DJ"; Content marketing: the right diet for content curation - and every online resource ...www.contentcurationmarketing.co......it card required. 1-888-887-1874 Home Benefits of Curation Product Resources News & Events Partners Blog About Us Contact * Home * All Articles * Topics + People + Organizations + Locations + Topics * Ins... (Read Full Article)

      Mentions:   Content Curation   Content Marketing   Curation

    19. Content marketing: the right diet for content curation - and every online resource

      Explore Stefano Paganini (Feb 20 2012) Marketing , Social Media

      Content marketing: the right diet for content curation - and every online resource ... the best thing you’ve ever had on your site, that’s OK — you’ve always got the next one. However, blog posts do not stand alone in the middle of the content marketing pyramid. Without thorough, compelling website copy, the chances of your blog’s readers turning into qualified leads are low. Sure, potential clients may fill out your contact f... (Read Full Article)

      Mentions:   Content Curation   Content Marketing   Curation

    20. Content Curation the Top B2B Marketing Tool?

      Explore Toronto Internet Sales and Marketing (Feb 17 2012) Marketing

      ...rturing.  When done effectively no other marketing practice can compare to it. Even as the value of content marketing has become widely accepted by many companies, many B2B marketers see the practice of content curati......ce that people in the industry could easily find those bloggers. Brain Rice: First ensure that your blog focuses on valuable content that is not self-promotional.  Second, get to know the owner of the blog ... (Read Full Article)

      Mentions:   URL   Content Curation   Content Marketing

    21. Coca-Cola: Content Marketing Is The Future

      Explore Website Content Made Simple (Jan 18 2012) Marketing , Social Media

      A recent blog post by Joe Pulizzi over at the Content Marketing Institute reminds us all that content is the future of marketing, even for the big guys. Yes, Coca-... (Read Full Article)

      Mentions:   Joe Pulizzi   Content Marketing   Blog

    22. 8 Reasons You'll Get Buried Alive Without Quality Content

      Explore Internet Marketing Blog (Jan 2 2012) Marketing , Search , Social Media

      8 Reasons You'll Get Buried Alive Without Quality Content ...straight to your site for further research. 8. Content Won't Be Exclusively Produced Internally The Content Marketing Institute gathered a plethora of predictions for 2012 content marketing. One respondent, Pam Didner, a marketing manager at Intel, said that, "Brand marketers will not onl......r industry. You recognize that others have valid input. This also means you should contribute guest blog posts to other industry thought leaders' blogs. By making ... (Read Full Article)

      Mentions:   SEO   URL   inbound marketing

    23. Free Webinar on 1/19, Sign Up! "Top 10 Ways to Feed Your Content Beast" featuring Pawan Deshpande from HiveFire and Rick Burnes from Hubspot

      Explore Curata on Content Curation (Dec 29 2011) Marketing

      ... to support their marketing objectives?  It’s near the top of our list of things to do, but content blog writing and other content generation activities usually get de-prioritized as fire drills. “Marketi......prioritized as fire drills. “Marketing emergencies” and other realities get in the way.Presented by content marketing thought leaders, Pawan Deshpande (HiveFire) and Rick Burnes (Hubspot), this webinar will give you t... (Read Full Article)

      Mentions:   Pawan Deshpande   HiveFire   Content Marketing

    24. Content May Be King, But Curation Is the Throne: How to Add Value with New Curation Services

      Explore Commpro.biz Blogs (Dec 21 2011)

      Content May Be King, But Curation Is the Throne: How to Add Value with New Curation Services ...ng and sharing online content—is one of the easiest and most effective ways to help. PR agencies, content marketing agencies, consultants and freelancers are all benefiting greatly by providing content curation serv......ur client every day, I recommend writing original content two or three times per week. Beyond basic blog posts, there is a whole range of other content services that you can provide to augment curation su... (Read Full Article)

      Mentions:   Pawan Deshpande   HiveFire   Content Curation

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