Post provides a little marketers insight to why content curation isn’t given it’s due – why the full story isn’t common. Discussing why content curation is not just sharing content, there’s more to the story.
In most cases, scheduling (meaning: hand selecting content to share and scheduling for later publication) is just fine and helpful to those who want to provide a steady stream of relevant content while remaining responsive or (gasp!) holding down a day job.
Also provides insights into what tools and techniques a marketing manager uses to get the job done.
Read original article at Social Media Today…