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  1. Content Curation Marketing Today


  2. Articles from magnify.net

    1-15 of 15

    1. Can Venture Capitalize on Curation?

      Explore magnify.net (May 18 2011)

      Can Venture Capitalize on Curation? The sheer volume of Web content makes it clear that content without curation is simply noise Yuri Milner, the VC whose Russian Digital Sky Technologies (DST) group has put money into Facebook, Zynga and Groupon, was quoted at the Abu Dhabi Media Summit as saying, Curation is the next big thing. Said Milner: "The question is, 'How do you select what's relevant for you?' And my guess is that it's probably going to be 50% driven by your network and 50% driven by algorithms." Upon hearing Milner's prophetic words, thousands of PowerPoint decks were reworked overnight to ... (Read Full Article)

      Comment Mentions:   Huffington Post   Steve Rosenbaum   AOL

    2. Fred Wilson, Uri Milner: Is Curation VC's Big New Thing?

      Explore magnify.net (May 17 2011)

      Fred Wilson, Uri Milner: Is Curation VC's Big New Thing? There are some things we all agree are broken. Finding stuff on the web is broken. The volume of 'stuff' has rapidly exceeded the tools we've counted on for the past 10 years or so. And, the speed of 'stuff' makes validating new data harder and harder. Now a number of the web's most trusted voices (and interestingly, deepest pockets) have started to embrace a concept that could have massive ramifications. To manage, and make useful, the massive growth of content on the web, sites must embrace curation. Fred Wilson, who's blog AVC often heralds the changing ... (Read Full Article)

      Comment Mentions:   Robert Scoble   Fred Wilson   Curation

    3. The Heart of the Realtime Revolution

      Explore magnify.net (May 16 2011)

      The Heart of the Realtime Revolution You could feel it in the air. The world had changed. It wasn't that the web had gotten less important, in fact, very much the opposite. The web was, until the day before yesterday, a series of pages that could be viewed on your computer. Now it had somehow broken free of its bonds and sprung to life. At SXSW - content has surpassed the technology. The talk was about access and devices. API's were the new kings of content. The already brilliantly successful TED Talks were no longer restricted to a website - as TED's Media Director announced ... (Read Full Article)

      Comment Mentions:   Canada   Japan   Pandora

    4. Media Black Hole: So Much News That We'll Implode?

      Explore magnify.net (Feb 21 2011)

      Media Black Hole: So Much News That We'll Implode? Have you noticed? The news cycle is spinning faster. And faster. Andfasterandfaster. Congressman Christopher Lee (R-NY) resigns because of a scandal even before the scandal is known to the public. On websites we get Tuesday's news on Monday. As online commenters, we discuss articles we haven't read and dis movies we haven't watched. Google anticipates the stories we want to see even before we know we want to see them. And as one person tweeted recently: "Tunisia's revolution took four weeks. Egypt: 17 days. Who's next and how much time do they have?" When it ... (Read Full Article)

      Comment Mentions:   Steve Rosenbaum   China   Curation

    5. Is Curation King

      Explore magnify.net (Feb 17 2011) Social Media

      Is Curation King Blog Post By Ellie Behling By now we're all overly familiar with the term curation. The word might have lost its novelty, but its importance is only growing. Information overload has increased the need for curation ― both in the form of tools and a new way of thinking, explained Steven Rosenbaum, CEO of Magnify.net and author of the book Curation Nation.   Technology alone will not solve the problem; it's a misunderstanding to think that content producers will be replaced by robots, he said. “People are stuck on this idea that curation replaces creation,” said Rosenbaum, speaking at ... (Read Full Article)

      Comment Mentions:   Huffington Post   AOL   New York

    6. 2011 - The Year of Curated Video

      Explore magnify.net (Jan 5 2011) Social Media

      2011 - The Year of Curated Video Happy new year!  Here's to hoping everyone had a safe, happy and prosperous holiday season! We've been busy cooking up some new features that are set to launch shortly here and we wanted to give you a sneak peak! But first up, we have some news about what's been cooking at Magnify!   New Features available today! - Monetization through Pre-roll Ads We have greatly expanded the number of pre-roll advertisement providers to include services such as Adify, YuMe, and Acudeo (Tremor Media).  If you are a pro user, you will have access to these new pre-roll adnetworks at ... (Read Full Article)

      Comment Mentions:   London   Content Curation   Curation

    7. BlackBook Media Selects Magnify.net to Power Curated Video on BBook.com and Mobile Platform

      Explore magnify.net (Sep 27 2010)

      Magnify.net today announced that is has been chosen as the video curation platform for BlackBook Media. BBook.com is the online face of BlackBook, encompassing daily news, blogs, and city guides for New York, San Francisco, London, Paris, Washington, Miami,  Washington, DC and more. BlackBook is the insider's guide to where style and substance intersect in popular culture. BlackBook provides sophisticated, relevant, and visually stunning takes on restaurants, nightlife, travel, fashion, Hollywood, entertainment, and the arts. In making the announcement, BlackBook SVP of Content Chris Mohney said: "The Magnify platform gives our editors amazing curatorial mojo. We're ... (Read Full Article)

      Comment Mentions:   Washington   New York   London

    8. Content Is No Longer King: Curation Is King

      Explore magnify.net (Jun 18 2010) Social Media

      Content Is No Longer King: Curation Is King "Content is King" -- no longer. Today, the world has changed. "Curation Is King." Ok, I hear all the content-makers sharpening their knives to take me on. I'm ready. First, why content is dead: Content used to be the high quality media that came out of the very pointed end of the funnel. Articles in the New York Times. Movies from Miramax. Thursday night comedy from NBC. Books published by Simon and Schuster. Creative folks wrote pitches, treatments, sample chapters, pilots, but only the best of the best got published. Then, the web came along and blew that up. Kaboom ... (Read Full Article)

      Comment Mentions:   Huffington Post   New York Times   NBC

    9. Another Internet Week Comes To An End!

      Explore magnify.net (Jun 15 2010)

      Another Internet Week Comes To An End! As the third year of New York's Internet Week comes to a close, there's no doubt that the Alley vs. the Valley competition is increasingly evenly matched.  The quality of the conversations, the number of participants, the abundance of swag, and the amount of free liquor all point toward a thriving internet economy in NYC.This year, Magnify.net played a crucial part in the week long festival, as we were chosen to power the official Internet Week online video site.  Check out InternetWeek.tv to see all the different shenanigans from different events and parties.A couple ... (Read Full Article)

      Comment Mentions:   Steve Rosenbaum   New York   Ryan Lawler

    10. #Magnify revamps the Pro Video Curation platform, Free users upgraded to 1 month trial! Video Curation evolves quickly

      Explore magnify.net (Jun 8 2010) Social Media

      We've worked hard in the past 12 months to build a super robust solution for video curation. We've built solutions for streaming to the iPhone and iPad that worked on day one, and partnered with the best CDN we could find, Akamai. In addition, we've added huge firepower in our database development so that the site can handle spikes and growth. (Read Full Article)

      Comment Mentions:   Curation

    11. #Magnify.net Celebrates 70,000 site milestone, announces Magnify Partner Network Launches Realtime Video Curation Engine. Congrats Magnify!

      Explore magnify.net (May 10 2010)

      Magnify Networks, The Realtime Video Curation Engine, today announced a significant milestone in the growth of the network."We see our Realtime Video Curation Engine as a critical differentiator for web publishers, e-commerce, and brands looking to leverage the value of the fast moving social web"  said Magnify CEO Steven Rosenbaum.  "Capturing, Curating, and Publishing content that can build your brand message is no longer an optional feature. It is mission critical."The growth of the network reflects a fundamental shift from Video Creation to Video Curation.Rosenbaum explained:  "We have always believed that the web would fuel the growth ... (Read Full Article)

      Comment Mentions:   New York Magazine   Curation   Blog

    12. Curated video: A winning formula?

      Explore magnify.net (Apr 22 2010)

      Curated video: A winning formula? By Rob ORegan Video is hot. Curation is hot. So why not combine the two? That’s the premise of Magnify.net, a video publishing platform designed to help publishers build libraries of videos culled from a variety of sources. The company claims a customer base of 69,000, including publication websites such as New York Magazine and associations such as American Business Media. A few key themes emerged from a phone interview I had with Magnify’s founder and CEO Steve Rosenbaum.  Three sources of content First, unless you’re a broadcast or cable company whose business is creating ... (Read Full Article)

      Comment Mentions:   Steve Rosenbaum   New York   CMO

    13. iPad Reveals the Future of Magazines: The Week Aggregates and #Curates

      Explore magnify.net (Apr 5 2010) Search

      Another major national magazine that is using the Aggregation and Curation model to provide readers/viewers with a powerful compendium of political news from across the spectrum is the editorial team at The Week. A quick review shows that The Week is doing something that you can't find on television, a cross-network editorial filter that brings together the weeks Sunday news shows into a bite sized editorial package. Text and Video, seamlessly integrated. (Read Full Article)

      Comment Mentions:   Curation   Blog

    14. Curate The Cloud

      Explore magnify.net (Jun 10 2009)

      Curate The Cloud Curate The Cloud             By Steve Rosenbaum (CEO of Magnify.net) Article orginally appeared on JackMyers.com There's a storm brewing. A huge, noisy, thunder and lightning storm of content, community and chaos. But there's good news too - there's a silver lining in the Cloud. And now - with the announcement that the Apple iPhone will in fact become a video recording device, we surely can see that the content creation chaos is only going to increase in the months ahead. This is good news. Great news if you're a publisher, blogger, or advertiser. Okay, I know it ... (Read Full Article)

      Comment Mentions:   Steve Rosenbaum   MTV   Content Curation

    15. Our CEO Steve Rosenbaum talks to NYConvergence about Magnify

      Explore magnify.net (Dec 22 2008)

      Q and A: Steve Rosenbaum, Magnify.net NYCovergence Original "Having recently written about Magnify's funding and its Holiday Party, we thought we'd get in touch with the video publishing platform's CEO Steve Rosenbaum to talk more about his company. In the Q&A below reveals Magnify's recent accomplishments, funding news and describes the factors involved in Magnify's success over other online video platforms." Q: What are your goals for Magnify? We've got a roadmap for Magnify.net that maps against two sets of variables - the changing need of our customers,  and the emergence and ... (Read Full Article)

      Comment Mentions:   Steve Rosenbaum   New York   London