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  1. Content Curation Marketing Today


  2. Articles from FastCompany.com

    fastcompany.com

    1-7 of 7

    1. Content Curation Adds Value by Organizing the Flood of Web Information

      Explore FastCompany.com (Apr 17 2012)

      Content Curation Adds Value by Organizing the Flood of Web Information

      On any single day, perhaps 250 million photos are uploaded to Facebook, 864,000 hours of video are uploaded to YouTube, and 294 billion emails were sent. Some of that content is relevant for business-to-business marketers and potential buyers. But the point is that the flood of new content appearing daily on the web exceeds the ability of any busy executive or manager to glean value and meaning out of the flood. In a nutshell, that's the value of curation: it uses human judgment to organize information on behalf of busy people. 

      (Read Full Article)

      Mentions:   Amazon   Curation   Blog

    2. Be Interesting, So Prospects will be Interested

      Explore FastCompany.com (Apr 5 2012) Social Media

      Be Interesting, So Prospects will be Interested

      Anyone can publish, but not everyone is interesting. As much as anything, that simple observation explains why content marketing, and content curation as a way of approaching content marketing, makes more sense than it might have in the past. Also, in the recent past, gathering an audience has relied more on traditional search engine optimization techniques such as link-building and keyword strategies. These days, it is just as sensible to rely on a content-rich approach that uses storytelling and "interesting" and "useful" content to drive prospect attention. 

      (Read Full Article)

      Mentions:   San Diego   Blog

    3. Curated Social Media Comes Of Age During Oslo Attacks

      Explore FastCompany.com (Aug 2 2011)

      Curated Social Media Comes Of Age During Oslo Attacks Professionally edited new media feeds kept concerned citizens informed, without having to sift through an unfiltered global reaction. (Read Full Article)

      Mentions:   Norway

    4. Capitalizing On Curation: Why The New Curators Are Beating The Old

      Explore FastCompany.com (May 26 2011)

      Capitalizing On Curation: Why The New Curators Are Beating The Old How Thrillist, PSFK, and start-up iFlow are capitalizing on the accelerating need for content curation. Barring the invention of a "time turner" like the ... (Read Full Article)

      Mentions:   Steve Rosenbaum   Brian Solis   Content Curation

    5. How B2B PR Will Succeed in 2011

      Explore FastCompany.com (Jan 11 2011) Marketing , Social Media

      How B2B PR Will Succeed in 2011Fast CompanyWhich brings me to the two buzzwords you'll hear a lot more about this year: content curation and one to one marketing. Both are not new terms, ... (Read Full Article)

      Mentions:   Content Curation   Curation

    6. Content Curation: It's Going to Be HUGE

      Explore FastCompany.com (Nov 22 2010)

      Content Curation: It's Going to Be HUGE Content Curation: It's Going to Be HUGEFast CompanyThis blog is written by a member of our expert blogging community and expresses that expert's views alone. ... (Read Full Article)

      Mentions:   Erin Scime   Penton Media   Content Curation

    7. Why Content Curation Is Here to Stay

      Explore FastCompany.com (May 10 2010)

      Why Content Curation Is Here to Stay

      Part of the reason that human curation is so critical is simply the vast number of people who are now making and sharing media. “Everyone is a media outlet”, says Shirky. “The point of everyone being a media outlet is really not at all complicated. It just means that we can all put things out in the public view now.”

      (Read Full Article)

      Mentions:   Steve Rosenbaum   MTV UNfiltered   New York