For B2B marketers, lead generation and content marketing go hand-in-hand. In order to enhance
Ever thought about what digital marketing was like twenty years ago? From “You’ve Got
Marketers are beginning to realize that their content marketing strategies can be further amplified
When creating content, marketers should always ask themselves one question: will readers share this?
Pawan Deshpande is the founder and CEO of Curata. Pawan is responsible for the company's vision, management and advanced development initiatives. His work at Curata has been recognized through the 2010 Boston Business Journal's 40 under 40 Award, and through the Massachusetts Technology Leadership Council's 2012 Sales & Marketing Technology of the Year Award. Pawan has held software engineering positions at Microsoft, Google and other startups where he was awarded patents in social networking and machine transliteration areas. See Pawan Deshpande's full bio.