Every Company Can Be a Media Company | LinkedIn

A case study of one curator, Scott Beale, and his lead at Laughing Squid, who has accelerate this branding of his web hosting business by curating interesting content that has nothing to do with web hosting:

His company’s core business is web hosting. But Laughing Squid is far better known as a curator of interesting, odd and – above all – unique finds in culture, art and technology.

Read original article at LinkedIn…