Content Marketers, Don’t Be Afraid To KISS

Ever had a really great piece of content that you couldn’t wait to share with your readers? Yael Grauer from Copyblogger advises not to put in the effort without acknowledging one very important step: KISS (Keep It Simple Stupid). 

It’s far smarter to simplify your message and explain it in a way that’s accessible, while still maintaining nuance and accuracy, than to hoard information and grumble about how others just don’t understand — or worse, explain it in a convoluted way.

To convey complex content, Grauer suggests taking seven necessary steps which range from asking dumb questions to eliminating jargon. By doing so, content that was originally complicated will now be easy to understand. View each of Yael’s steps to learn how to simplify your content.

Read original article at CopyBlogger…

For more information on best-in-class content marketing guidance, you may want to take a peek at
The 4 Steps to Content Marketing Enlightenment