Are the content marketing KPIs you use selling your work short? Are you struggling
Here’s a framework to develop and execute a content marketing strategy. Read original article
Based on our recent content marketing tactics study, we found that best-in-class marketers use
This list of content curation tools is comprised of both business grade platforms and
Pawan Deshpande is the founder and CEO of Curata, a Boston-based company offering content marketing software used by thousands of marketers around the world. He spearheaded the first-ever panel at SxSW on Content Marketing in 2011, and was a 2014 Finalist for MarketingProfs B2B Marketer of the Year. Pawan was an engineer at Microsoft and Google where he was awarded patents in social networking and machine learning. He previously attended MIT where his graduate thesis won top departmental and international awards. Pawan is also a blogger for The Huffington Post, the Content Marketing Institute, CMO.com, Forbes, Marketing Profs, and other technology and marketing publications. See Pawan Deshpande's full bio.