Uncategorized Archive

Should I Have an SEO-Focused Landing Page or Conversion-Focused Landing Page?

Many actions that advance marketing are driven by numbers: we look at different metrics

Not Everyone Needs to Care About Data

We all know how important data is to content marketing. How can you know

Why You Need a Customer-Centric Editorial Calendar

Why do only 35% of enterprise-level marketers have a documented strategy?  Kelsey Loughman at

3 Content Marketing Assets to Skyrocket Sales

Ever since the beginning of time, marketing and sales have had a complicated relationship.

5 Ways to Ramp Up Influencer Marketing

Are you looking to increase the amplification of your latest piece of content? One

Quick Fixes for Content Marketing Mistakes

Many marketers are producing content on a regular basis, but are unable to see

Here’s Why 2014 is the Year of Content Curation

As marketers begin to ramp up their content marketing efforts, many are finding it

Content Strategy: Is Social the Secret?

Most marketers who are producing content know they must promote it via social media. But,

Why Your Blog is Lacking Comments

There are numerous reasons why no one is commenting on your blog posts –

Crafting the Perfect Blog

Whether you’re new to blogging or not, it’s always beneficial to apply best practices