Trends Archive

Artificial Intelligence Now as Important as Mobile for Marketing

Artificial intelligence (AI) is the next big thing in the eyes of many marketers. AI is

Have You Started Chat Marketing Yet?

Chatbots and messaging apps are part of the next wave in marketing. Marketing thought leaders

How to Make Your Content More Bingeable

With over 98 million subscribers, Netflix is at the top of the digital content

How to Make Influencer Marketing 2.0 Work for You

In an age where a marketer’s tech stack is often just as, if not

Should You Create A Podcast?

Podcast listenership has grown 71 percent since 2013 and continues to rise. Though podcasting

How to Improve Influencer Relations With Content Marketing

Influencer marketing is increasingly trendy in 2017. Articles on the topic are increasing in

Three Key Considerations for Running a Great ABM Program

Account Based Marketing (ABM) is a methodology that’s here to stay. When done correctly

ABM or Artificial Intelligence? Here’s What You Should Focus On In 2017

ABM was the marketing buzzword in 2016. According to Sirius Decisions, more than 70% of companies

The Hottest Content Trends for 2017

42.5% of companies planned to increase their content marketing staff levels in 2016. With an

Content Curation: Just Do It

Regardless of how mature your content strategy is, relevant third-party content should be a