Author Archive

Need Inspiration? Look to Curation

Curating content has a number of obvious benefits, including showing third-party perspective and increasing

Marketing and Sales: Combine and Conquer

The relationship between the marketing and sales department should be symbiotic — although it

Is Your Content Contagious? (Hint: It Should Be)

Marketers should always aim to create content that is highly sharable. In some ways,

8 Simple Steps to Curating Content

To some marketers, curating content can seem like a daunting task, especially if they

3 Quick Fixes for Content Inspiration

Ever been pressed for time to create a piece of content, but can’t think

Do You “Social”ize with Your Customers?

Altimeter Group recently released an interesting report discussing the value of relationship economics. Simply

3 Tips to Amplify Your Content Strategy

With over 73% of B2B content marketers producing more content than they did a

Drive SEO with Content Curation

Content marketers have begun to realize that attaining the perfect mix of curated and

B2B Content Marketing: What You Need to Know

With 75% of B2B marketers looking to increase their content marketing budgets this year,

How to Optimize Content for Social Media Success

Are you tasked with finding new ways to create content but also managing your