5 Ways to Approach Content Curation

As SEO and overall Inbound Marketing guru Rand Fishkin pointed out in a post on the topic, there are five types of content curation:

1. Aggregation, which consists of curating the most relevant content about a topic into one single location, such as a blog or website;

2. Distillation, which purpose is to distill the overall noise about a topic to its most important and relevant concept(s);

3. Elevation, where curators draft a more general trend or insight from a mass of daily musings;

4. Mashups, or to merge different content about a topic creating a new original point of view;

5. Chronology, or the presentation of a timeline of curated information to show the evolution of a particular topic.

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